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frye comforter set fur

Skip it

Soft demand (-59.7% this quarter) — this niche doesn't clear our bar today.

Market size 4Growth 0Conversion 1Competition 77Returns 44Price range 24Avg price 81Brand share 78Review moat 45Quality gap 35

Avg price

Great$83.39

avg listing price — sweet spot $15–$100

Brand share

Great57%

top-5 brand share — no brand owns this niche

Competition

Great38%

top-5 click share — an open shelf

Review moat

Okay1,956.91

avg incumbent reviews — the moat a new listing must climb

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Bad$38.55–$299.82

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Bad$15K

$15K/yr · 151K searches

Conversion

Bad0.1%

search→purchase rate — share of searches ending in a sale

Growth

Bad-59.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, frye comforter set fur is a $15K/yr Amazon United States market (151K searches/yr). The top 5 brands hold 57% of demand. Demand peaks in Jan–Oct–Nov–Dec. Verdict: Skip it — 35/100.

Data updated Jul 18, 2026 · scored weekly · How we score niches

frye comforter set fur market data

Units sold / yr
750–1K
avg 0–100/product
Revenue / yr
$63K–$83K
units × avg price
Conversion rate
0.1%
Avg BSR
#905
Page quality
0%
Prime
100%
Sponsored
83%
Out of stock
23.4%
Avg brand age
39 months
Avg seller age
174 days

Competition & brand share

Clicks spread well past the top 5 (38% combined) — an open shelf where new products get seen.

Brands

21 falling

Sellers

24

Top-5 brand share

57%

Top 20: 99%

Top-5 click share

38%

Top 20: 77%

Open market

34%

  • Andency12%
  • Wonderful12%
  • Frye12%
  • YIKUSH11%
  • Smoofy9%
  • Bedsure8%

Demand & seasonality

Weekly Amazon search volume, last 88 weeks — -59.7% search growth over the last 90 days.
10K6KPrime Day '25Spike '25Black Friday '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan, Oct, Nov, Dec · busiest ÷ quietest = 8.2×

Top frye comforter set fur search terms

  • frye comforter set16K/yr
  • faux fur comforter king39K/yr
  • fur comforter king23K/yr
  • faux fur king comforter6K/yr
  • frye bedding8K/yr
  • furry comforter set king8K/yr
  • fur king size comforter set8K/yr
  • faux fur king size comforter8K/yr
  • king size faux fur comforter8K/yr
  • faux fur comforter set king6K/yr
All search terms

Top frye comforter set fur products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4526%$9049%$1K12%$2K101001K10K100K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)4 products missing review or click data not plotted

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about frye comforter set fur

What buyers praise and complain about, mined from review topics.

What buyers love

Soft Feel25%

“Soft and smooth”

Comfort-Overall20%

“Beautiful comfortable”

Warmth13%

“keep you entirely warm”

Quality-Overall7%

“Very good quality comforter set”

Value For Money4%

“Great value”

Size-Overall4%

“Fit great”

Color3%

“Perfect color”

Fluffiness2%

“It's a beautiful comforter -- luxurious, soft/fluffy, and looks great on my bed”

Weight Light2%

“It's not too heavy”

Thickness2%

“The pieces are so thick”

What buyers complain about

Washability8%

“Matted after 1st wash”

Thickness7%

“Thicker than expected”

Size-Overall6%

“Size up”

Quality-Overall5%

“It looks pretty cheap as well”

Weight Heavy5%

“heavier than expected”

Color4%

“the color is off a little bit”

Value For Money4%

“This feels sooo expensive”

Durability4%

“already coming apart since purchased”

Hard Feel3%

“Only thing one spot was a little rough”

Fluffiness3%

“no longer held the fluffy stripes it had before I put it in the dryer”

Top return reasons

Size-Overall18%
Color16%
Material Quality10%
Comfort-Overall7%
Advertised Vs Actual Product7%
Thin5%
Weight Heavy4%
Quality-Overall4%
Value For Money3%
Stain Resistance2%

Common questions

Is frye comforter set fur profitable to sell on Amazon United States?
The niche generates $15K/yr across 47 tracked products. 5 of 16 products launched in the last 360 days are still selling. 90-day search growth is -59.7%. Flapen's verdict: Skip it (35/100).
How competitive is the frye comforter set fur niche?
21 brands and 24 sellers compete. The top 5 products take 38% of clicks and top 5 brands hold 57% of demand.
What do buyers complain about in frye comforter set fur?
Top complaints mined from reviews: Washability, Thickness, Size-Overall. The return rate is 3.5%.
When does demand for frye comforter set fur peak?
Demand peaks in Jan–Oct–Nov–Dec; the busiest month runs 8.2× the quietest.
What does it cost to enter the frye comforter set fur niche?
Listings span $38.55–$299.82; the average listing price is $83.39 (sweet spot $15–$100). The average incumbent carries 1,957 reviews — the moat a new listing must climb.