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Fruit Basket

Maybe

Shoppers spend an estimated $5.0M a year here. But demand is soft, at -14.2% this quarter, so Fruit Basket is a Maybe.

Flapen Score
64
64 / 100
Top 4% of 11,240 Home & Kitchen niches · +15 vs the category median of 49
Market size
$5.0M/yr6.9M searches / yr
90-day growth
-14.2%search demand this quarter
Competition
35%top-5 click share · 33 brands · 53 sellers

Flapen Score

Fruit Basket against its category

The dotted line is the Home & Kitchen average. Past it, Fruit Basket is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fruit Basket market on Amazon at a glance

Shoppers on Amazon United States searched for Fruit Basket 6.9M times last year and spent an estimated $5.0M. The top 5 brands take 53% of clicks. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 6.9M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved -14.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $5.0M a year.

Searches, last 12 months
6.9M
Growth, 90 days vs prior 90
-14.2%
Conversion, latest week
2.8%
Market size, estimated
$5.0Ma year
Peak month
January1.4× the quietest month
Top search term
fruit basket1.9M searches a year

02 · Price

A sale here is worth $25.35.

Listings sell for $25.35 on average, from $11.61 to $74.79. Amazon reports units sold in ranges. This niche sold 150K to 200K a year. The average listing sells 3,000 to 4,000 of them. At $25.35 that is $76K to $101K a year per listing.

Average price
$25.35inside the $15 to $100 sweet spot
Price range
$11.61–$74.79
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
150K–200K
Units per listing a year
3,000–4,000
Revenue per listing a year
$76K–$101K
Returns
1.6%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

88% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #25 within Dinnerware. It carries 1,117 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
88%
Prime listings
100%
Out of stock, average day
2.9%
Average rank
#25in Dinnerware
Average rating
4.60 starsAmazon United States average 4.42 stars
Average reviews
1,117per listing
Listings tracked
42

04 · Newcomers

5 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
5Amazon's first-year sales bar
Average brand age
33 months

Products

Top Fruit Basket products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

Brands

33 falling

Sellers

53

Top-5 brand share

53%

Top 20: 88%

Top-5 click share

35%

Top 20: 76%

Open market

43%

  • Brand 125%
  • Brand 211%
  • Brand 37%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

Fruit Basket search demand

Weekly searches over the year, seasonality beneath. Pick a range.

175K125KHoliday '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Fruit Basket search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fruit basket1.9M/yr
  • fruit bowl1.6M/yr
  • fruit basket for kitchen counter621K/yr
  • fruit bowl for kitchen counter490K/yr
  • fruit and vegetable storage276K/yr
  • fruteros para cocina313K/yr
  • fruit storage192K/yr
  • fruit holder171K/yr
  • vegetable storage168K/yr
  • fruit bowls134K/yr

Reviews and returns

What reviews say buyers love and hate about Fruit Basket

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
1.6%of orders come back
“The size is bigger”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Fruit Basket questions

Answered from the same tracked data.