Frozen Birthday Party Supplies

Shoppers searched for this 2.0M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.1% of those searches ended in a purchase. Searches in the last 90 days moved -18.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.2M a year.

Searches, last 12 months

2.0M

Growth, 90 days vs prior 90

-18.4%

Conversion, latest week

4.1%

Market size, estimated

$1.2Ma year

Peak month

January1.8× the quietest month

Top search term

frozen birthday party decorations1.0M searches a year

Listings sell for $13.67 on average, from $5.75 to $26.89. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 1,000 to 1,250 of them. At $13.67 that is $14K to $17K a year per listing.

Average price

$13.67under the $15 to $100 sweet spot

Price range

$5.75–$26.89

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

1,000–1,250

Revenue per listing a year

$14K–$17K

Returns

2.6%of orders · Amazon United States median 2.1%

84% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 10.5% of listings are out of stock. The average listing ranks #878 within Party Packs. It carries 1,081 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

84%

Prime listings

100%

Out of stock, average day

10.5%

Average rank

#878in Party Packs

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

1,081per listing

Listings tracked

37

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

1Amazon's first-year sales bar

Average brand age

32 months