Fresh Linen Candles
MaybeAn estimated 0.5% of orders come back. But demand is soft, at -6.9% this quarter, so Fresh Linen Candles is a Maybe.
- Flapen Score
- 54 / 100Top 26% of 11,240 Home & Kitchen niches · +5 vs the category median of 4954
- Market size
- $191K/yr134K searches / yr
- 90-day growth
- -6.9%search demand this quarter
- Competition
- 60%top-5 click share · 12 brands · 72 sellers
Flapen Score
Fresh Linen Candles against its category
The dotted line is the Home & Kitchen average. Past it, Fresh Linen Candles is stronger. Inside it, weaker.
Market
The Fresh Linen Candles market on Amazon at a glance
Shoppers on Amazon United States searched for Fresh Linen Candles 134K times last year and spent an estimated $191K. The top 5 brands take 78% of clicks. Demand peaks in Mar–Apr–Sep–Oct. Flapen scores it 54 out of 100, a Maybe.
01 · Demand
An estimated 7.7% of those searches ended in a purchase.
Shoppers searched for this 134K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 7.7% of those searches ended in a purchase. Searches in the last 90 days moved -6.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $191K a year.
- Searches, last 12 months
- 134K
- Growth, 90 days vs prior 90
- -6.9%
- Conversion, latest week
- 7.7%
- Market size, estimated
- $191Ka year
- Peak month
- March7.8× the quietest month
- Top search term
- fresh linen candles24K searches a year
02 · Price
A sale here is worth $18.47.
Listings sell for $18.47 on average, from $6.37 to $39.73. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 250 to 500 of them. At $18.47 that is $5K to $9K a year per listing.
- Average price
- $18.47inside the $15 to $100 sweet spot
- Price range
- $6.37–$39.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $5K–$9K
- Returns
- 0.5%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 6.1% of listings are out of stock. The average listing ranks #189 within Candles. It carries 1,168 reviews at 4.38 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 86%
- Prime listings
- 100%
- Out of stock, average day
- 6.1%
- Average rank
- #189in Candles
- Average rating
- 4.38 starsAmazon United States average 4.42 stars
- Average reviews
- 1,168per listing
- Listings tracked
- 22
04 · Newcomers
4 of last year's 7 launches cleared the first-year sales bar.
7 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.
- Launched, last 12 months
- 7
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 54 months
Products
Top Fresh Linen Candles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 31, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Yankee Candle Clean Cotton Scented Candle 22oz Large Jar with up to 150 Hour Burn Time Giftable Birthdays
- Price
- $17.18
- Rating
- 4.6/5
- Reviews
- 362
- Age
- 1y ago

Glade 1-Wick Scented Candle Jar Clean Linen Air Freshener Infused with Essential Oils 4.08 Oz 2 Count
- Price
- $6.37
- Rating
- 4.7/5
- Reviews
- 192
- Age
- 7mo ago

1OAK Fresh Linen Candle Soy Wax - Linen & Clean Cotton Candle Scented - Long Burning Candles Premium - Hand-Poured (7oz.)
- Price
- $14.03
- Rating
- 4.0/5
- Reviews
- 66
- Age
- 1y ago

Bath & Body Works Sun-Drenched Linen 3-Wick Candle - Scented Candle for At-Home Use - Long-Lasting Room-Filling Fragrance - High Fragrance Oil Concentration - Soy Wax Blend
- Price
- $22.32
- Rating
- 4.6/5
- Reviews
- 457
- Age
- 4y ago

Yankee Candle Medium Pillar Scented Candle with up to 115 Hour Burn Time Premium Plant Wax Blend for Consistent Burn 14.25 oz Pillar Candle with Room Filling Fragrance Clean Cotton
- Price
- $18.96
- Rating
- 4.6/5
- Reviews
- 185
- Age
- 4y ago
Trending
estimated 90-day click momentum
Bath & Body Works Sun-Drenched Linen 3-Wick Candle - Scented Candle for At-Home Use - Long-Lasting Room-Filling Fragrance - High Fragrance Oil Concentration - Soy Wax Blend - 2-Pack
- Price
- $39.73
- Rating
- 4.6/5
- Reviews
- 457
- Age
- 4mo ago

Clean Linen Scented Candle 12.7 oz Large Fresh Linen Candle for Home 80+ Hour Long Lasting 100% Natural Soy Wax 2 Wicks Clean Cotton & Soft Floral Scent Elegant Candle Gift for Women & Men
- Price
- $20.69
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 6mo ago

M&SENSE Fresh Linen Soy Candle Clean Laundry Air Purifying Gift 55H Burn
- Price
- $15.99
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 5mo ago

M&SENSE Fresh Linen Soy Candle 8.1oz Gilded Glass Home Refresh Gift
- Price
- $10.53
- Rating
- 4.1/5
- Reviews
- 23
- Age
- 5mo ago

Glade 1-Wick Scented Candle Jar Clean Linen Air Freshener Infused with Essential Oils 4.08 Oz 2 Count
- Price
- $6.37
- Rating
- 4.7/5
- Reviews
- 192
- Age
- 7mo ago
Newest
by launch date
Bath & Body Works Sun-Drenched Linen 3-Wick Candle - Scented Candle for At-Home Use - Long-Lasting Room-Filling Fragrance - High Fragrance Oil Concentration - Soy Wax Blend - 2-Pack
- Price
- $39.73
- Rating
- 4.6/5
- Reviews
- 457
- Age
- 4mo ago

M&SENSE Fresh Linen Soy Candle 8.1oz Gilded Glass Home Refresh Gift
- Price
- $10.53
- Rating
- 4.1/5
- Reviews
- 23
- Age
- 5mo ago

M&SENSE Fresh Linen Soy Candle Clean Laundry Air Purifying Gift 55H Burn
- Price
- $15.99
- Rating
- 4.6/5
- Reviews
- 29
- Age
- 5mo ago

Clean Linen Scented Candle 12.7 oz Large Fresh Linen Candle for Home 80+ Hour Long Lasting 100% Natural Soy Wax 2 Wicks Clean Cotton & Soft Floral Scent Elegant Candle Gift for Women & Men
- Price
- $20.69
- Rating
- 4.4/5
- Reviews
- 11
- Age
- 6mo ago

Glade 1-Wick Scented Candle Jar Clean Linen Air Freshener Infused with Essential Oils 4.08 Oz 2 Count
- Price
- $6.37
- Rating
- 4.7/5
- Reviews
- 192
- Age
- 7mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 60% of clicks. Leaders hold, but buyers still shop past them.
Brands
12 falling
Sellers
72
Est. top-5 brand share
78%
Top 20: 100%
Est. top-5 click share
60%
Top 20: 98%
Open market
18%
- Yankee Candle29%
- Glade20%
- 1OAK12%
- Bath & Body Works9%
- M&SENSE8%
- Village Candle5%
- Open — no brand owns it (6 brands, 18%)
Demand
Fresh Linen Candles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Mar, Apr, Sep, Oct · busiest ÷ quietest = 7.8×
Search terms
Top Fresh Linen Candles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- fresh linen candles24K/yr
- linen candle21K/yr
- clean linen candles20K/yr
- gain candle11K/yr
- yankee candle clean cotton9K/yr
- fresh linen candle9K/yr
- clean cotton candle7K/yr
- clean linen candle6K/yr
- cotton candle5K/yr
- linen scented candles4K/yr
Reviews and returns
What reviews say buyers love and hate about Fresh Linen Candles
We read the reviews and the return reasons for every product selling here.
“No Scent”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fresh Linen Candles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









