Skip to content

French Onion Soup Bowls

Maybe

Products sell for $25.29 on average, inside the sweet spot. But demand is soft, at -31.3% this quarter, so French Onion Soup Bowls is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$429K/yr803K searches / yr
90-day growth
-31.3%search demand this quarter
Competition
30%top-5 click share · 32 brands · 44 sellers

Flapen Score

French Onion Soup Bowls against its category

The dotted line is the Home & Kitchen average. Past it, French Onion Soup Bowls is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The French Onion Soup Bowls market on Amazon at a glance

Shoppers on Amazon United States searched for French Onion Soup Bowls 803K times last year and spent an estimated $429K. The top 5 brands take 49% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 2.1% of those searches ended in a purchase.

Shoppers searched for this 803K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.1% of those searches ended in a purchase. Searches in the last 90 days moved -31.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $429K a year.

Searches, last 12 months
803K
Growth, 90 days vs prior 90
-31.3%
Conversion, latest week
2.1%
Market size, estimated
$429Ka year
Peak month
December5.5× the quietest month
Top search term
soup mug225K searches a year

02 · Price

A sale here is worth $25.29.

Listings sell for $25.29 on average, from $6.98 to $39.57. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At $25.29 that is $13K to $19K a year per listing.

Average price
$25.29inside the $15 to $100 sweet spot
Price range
$6.98–$39.57
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
20K–25K
Units per listing a year
500–750
Revenue per listing a year
$13K–$19K
Returns
3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.1% of listings are out of stock. The average listing ranks #191 within Dinnerware. It carries 925 reviews at 4.70 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
100%
Out of stock, average day
2.1%
Average rank
#191in Dinnerware
Average rating
4.70 starsAmazon United States average 4.42 stars
Average reviews
925per listing
Listings tracked
48

04 · Newcomers

1 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
1Amazon's first-year sales bar
Average brand age
46 months

Products

Top French Onion Soup Bowls products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 30% of clicks. An open shelf where new products get seen.

Brands

32 falling

Sellers

44

Top-5 brand share

49%

Top 20: 88%

Top-5 click share

30%

Top 20: 66%

Open market

48%

  • Brand 118%
  • Brand 217%
  • Brand 35%
  • Brand 45%
  • Brand 55%
  • Brand 64%

Demand

French Onion Soup Bowls search demand

Weekly searches over the year, seasonality beneath. Pick a range.

50K30KSpike '24Black Friday '24Holiday '24Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 5.5×

Search terms

Top French Onion Soup Bowls search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • soup mug225K/yr
  • french onion soup bowls272K/yr
  • french onion soup crocks53K/yr
  • soup mug with lid51K/yr
  • loop handle soup bowl10K/yr
  • large soup mug25K/yr
  • onion soup bowls27K/yr
  • ceramic soup bowl with lid16K/yr
  • ceramic soup mug14K/yr
  • onion soup crocks17K/yr

Reviews and returns

What reviews say buyers love and hate about French Onion Soup Bowls

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Size-Overall”
3.0%of orders come back
“Smaller than advertised”
A buyer, on “Size-Overall”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common French Onion Soup Bowls questions

Answered from the same tracked data.