Is fortnite party supplies profitable to sell on Amazon United States?

The niche generates $738K/yr across 28 tracked products. 4 of 7 products launched in the last 360 days are still selling. 90-day search growth is -13.4%. Flapen's verdict: Worth a look (53/100).

How competitive is the fortnite party supplies niche?

22 brands and 29 sellers compete. The top 5 products take 51% of clicks and top 5 brands hold 69% of demand.

What do buyers complain about in fortnite party supplies?

Top complaints mined from reviews: Size-Overall, Value For Money, Quality-Overall. The return rate is 2.1%.

When does demand for fortnite party supplies peak?

Demand peaks in Sep; the busiest month runs 1.9× the quietest.

What does it cost to enter the fortnite party supplies niche?

Listings span $5.95–$35.19; the average listing price is $18.49 (sweet spot $15–$100). The average incumbent carries 597 reviews — the moat a new listing must climb.

fortnite party supplies

Worth a look

Shows a sweet-spot price point ($18.49 avg), but soft demand (-13.4% this quarter) keeps it on the watch list.

Avg price

Great$18.49

avg listing price — sweet spot $15–$100

Review moat

Good596.86

avg incumbent reviews — the moat a new listing must climb

Returns

Good2.1%

return rate — above 5% kills the launch gate

Market size

Good$738K

$738K/yr · 1.2M searches

Price range

Good$5.95–$35.19

cheapest to priciest tracked listing — scored on the share inside $15–$100

Brand share

Good69%

top-5 brand share — brands hold most of the demand

Competition

Good51%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.2%

search→purchase rate — share of searches ending in a sale

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Growth

Bad-13.4%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, fortnite party supplies is a $738K/yr Amazon United States market (1.2M searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Sep. Verdict: Worth a look — 53/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

fortnite party supplies market data

Units sold / yr: 30K–40K; avg 1,000–1,250/product
Revenue / yr: $555K–$740K; units × avg price
Conversion rate: 3.2%
Avg BSR: #1,130
Page quality: 0%
Prime: 100%
Sponsored: 89%
Out of stock: 10.3%
Avg brand age: 28 months
Avg seller age: 160 days

Competition & brand share

The top 5 products take 51% of clicks — established leaders, but buyers still shop beyond them.

Brands

22 falling

Sellers

Top-5 brand share

69%

Top 20: 98%

Top-5 click share

51%

Top 20: 91%

Open market

27%

Cosmic Party36%
Generic10%
Haxpacal10%
Glittery Garden7%
Sekov5%
CAMP LINER4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.4% search growth over the last 90 days.

Peak months: Sep · busiest ÷ quietest = 1.9×

Open Trend

Top fortnite party supplies search terms

fortnite birthday decorations715K/yr -17.9%2.0% conv.
fortnite birthday party decorations83K/yr +112.9%1.6% conv.
fortnite party decorations73K/yr +16.4%2.1% conv.
fortnite birthday79K/yr -23.3%1.1% conv.
fortnite party45K/yr +1.5%1.0% conv.
fortnite decorations49K/yr -11.5%1.7% conv.
fortnite party supplies77K/yr -41.9%0.8% conv.
fortnite decorations for birthday20K/yr -27.5%2.1% conv.
fortnite birthday party16K/yr -2.5%1.2% conv.
fortnite party decor11K/yr -16.4%2.2% conv.

All search terms

Top fortnite party supplies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Gaming Party Supplies Birthday Decoration Set 142 Pack - Balloons Toppers Bottle Stickers Labels Wall Poster Banner Video Game Themed And Much More

Cosmic Party$35.194.8★966 rev

Gaming Birthday Decoration Video Game Banner Balloons Toppers Tablecloth

Cosmic Party$24.134.4★88 rev

173pcs Birthday Party Supplies Battle Royale Theme Style Party Decorations Include Happy Birthday Banner Backdrop Tablecover Big Cake Toppers Cupcake Toppers Bottle Labels Stickers and Balloons Set

Generic$34.524.2★32 rev

Game Party Military Supply Loot Drop Box Party Favors. Decoration and Gift Bags Gaming-Themed Birthday Activities and Party Supplies

Glittery Garden$23.644.7★2,647 rev

Gaming Birthday Decoration Supplies Video Game Banner Tablecloth Balloons Toppers

Cosmic Party$21.004.8★51 rev

Newest

by launch date

140Pcs Video Game Birthday Party Decorations Tableware Set Serves 20 Guests

Generic$26.222 rev

1mo ago

7Pcs Video Games Birthday Party Supplies Decor Video Game Party Decoration Balloons Video Game Party Supplies Blue and Purple Balloons for Birthday Decoration for Boys

MKBOTX$14.646 rev

3mo ago

173pcs Birthday Party Supplies Battle Royale Theme Style Party Decorations Include Happy Birthday Banner Backdrop Tablecover Big Cake Toppers Cupcake Toppers Bottle Labels Stickers and Balloons Set

Generic$34.5232 rev

3mo ago

Video Game birthday decorations set Party decor Supplies Include Happy Birthday Banners Cake Toppers Cupcake Toppers Balloons Hanging Swirls Decorations

Sekov$15.9433 rev

7mo ago

Game Bottle Labels for Birthday Party Gamer Party Favors Game Theme Party Decorations (24PCS)

JWEODE$6.6840 rev

8mo ago

What buyers say about fortnite party supplies

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Good quality, solid product”

Fun/Entertainment Experience12%

“Fun for kids”

Color10%

“the colors are very vibrant”

Value For Money10%

“Great value”

Advertised Vs Actual Product6%

“As described”

Design-Overall6%

“The designs are bright and fun, and they really tied the whole theme together”

Size-Overall6%

“Perfect fit”

Durability5%

“Very durable for the kids”

Ease Of Use4%

“Fun and easy to use”

Brightness/Shine/Glow3%

“Great little light”

What buyers complain about

Size-Overall20%

“it was smaller”

Value For Money11%

“Not worth the money”

Quality-Overall8%

“Poor quality”

Assembly/Installation6%

“skeptical about the install process”

Advertised Vs Actual Product5%

“This product has a deceptive description”

Instructions/User Manual/Troubleshooting3%

“There is no way to attach the balloon to the box, and no instructions”

Print Quality3%

“It looks cheap, the tshirts itself feels rather cheap and the print on the front is even worse, small and not vibrant at all it's rather dull and unappealing”

Adhesion/Stickiness2%

“Stickers dont stick”

Leak-Proof2%

“Bubble wands were leaking”

Functionality-Overall2%

“This item does not work at all”

Top return reasons

Size-Overall46%

Value For Money8%

Advertised Vs Actual Product8%

Quality-Overall7%

Color5%

Assembly/Installation3%

Length2%

Product Condition2%

Defective Material/Parts2%