- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $127K/yr188K searches / yr
- 90-day growth
- +21.7%search demand this quarter
- Competition
- 46%top-5 click share · 19 brands · 78 sellers
Flapen Score
Footlocker against its category
The dotted line is the Home & Kitchen average. Past it, Footlocker is stronger. Inside it, weaker.
Market
The Footlocker market on Amazon at a glance
Shoppers on Amazon United States searched for Footlocker 188K times last year and spent an estimated $127K. The top 5 brands take 66% of clicks. Demand peaks in May–Jun. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 0.4% of those searches ended in a purchase.
Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $127K a year.
- Searches, last 12 months
- 188K
- Growth, 90 days vs prior 90
- +21.7%
- Conversion, latest week
- 0.4%
- Market size, estimated
- $127Ka year
- Peak month
- June2.2× the quietest month
- Top search term
- footlocker89K searches a year
02 · Price
A sale here is worth $160.93.
Listings sell for $160.93 on average, from $31.69 to $1449.40. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At $160.93 that is $0 to $16K a year per listing.
- Average price
- $160.93above the $15 to $100 sweet spot
- Price range
- $31.69–$1449.40
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$16K
- Returns
- 1.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
73% of listings pay for placement with sponsored ads. 53% ship with Prime. On an average day, 11.9% of listings are out of stock. The average listing ranks #131 within Storage Trunks & Chests. It carries 4,844 reviews at 4.29 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 53%
- Out of stock, average day
- 11.9%
- Average rank
- #131in Storage Trunks & Chests
- Average rating
- 4.29 starsAmazon United States average 4.42 stars
- Average reviews
- 4,844per listing
- Listings tracked
- 30
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Footlocker products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.
Brands
19 falling
Sellers
78
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
46%
Top 20: 87%
Open market
30%
- Brand 139%
- Brand 29%
- Brand 37%
- Brand 47%
- Brand 55%
- Brand 64%
Demand
Footlocker search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun · busiest ÷ quietest = 2.2×
Search terms
Top Footlocker search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- footlocker89K/yr
- steamer trunk41K/yr
- footlocker trunk22K/yr
- foot lockers8K/yr
- footlockers7K/yr
- footlocker storage trunks13K/yr
- foot lockers storage4K/yr
- maletero3K/yr
Reviews and returns
What reviews say buyers love and hate about Footlocker
We read the reviews and the return reasons for every product selling here.
“Not sturdy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Footlocker questions
Answered from the same tracked data.









