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Football Bedding

Maybe

Prices already span $19.02–$98.13, with room to position. But demand is soft, at -40.0% this quarter, so Football Bedding is a Maybe.

Flapen Score
51
51 / 100
Top 39% of 11,240 Home & Kitchen niches · +2 vs the category median of 49
Market size
$77K/yr152K searches / yr
90-day growth
-40.0%search demand this quarter
Competition
24%top-5 click share · 30 brands · 35 sellers

Flapen Score

Football Bedding against its category

The dotted line is the Home & Kitchen average. Past it, Football Bedding is stronger. Inside it, weaker.

51Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Football Bedding market on Amazon at a glance

Shoppers on Amazon United States searched for Football Bedding 152K times last year and spent an estimated $77K. The top 5 brands take 42% of clicks. Demand peaks in Nov–Dec. Flapen scores it 51 out of 100, a Maybe.

01 · Demand

An estimated 1.1% of those searches ended in a purchase.

Shoppers searched for this 152K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -40.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $77K a year.

Searches, last 12 months
152K
Growth, 90 days vs prior 90
-40.0%
Conversion, latest week
1.1%
Market size, estimated
$77Ka year
Peak month
December6.5× the quietest month
Top search term
football bedding31K searches a year

02 · Price

A sale here is worth $46.96.

Listings sell for $46.96 on average, from $19.02 to $98.13. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $46.96 that is $0 to $5K a year per listing.

Average price
$46.96inside the $15 to $100 sweet spot
Price range
$19.02–$98.13
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 10.8% of listings are out of stock. The average listing ranks #582 within Kids' Bedding. It carries 387 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
92%
Prime listings
94%
Out of stock, average day
10.8%
Average rank
#582in Kids' Bedding
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
387per listing
Listings tracked
63

04 · Newcomers

0 of last year's 10 launches cleared the first-year sales bar.

10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
10
Successful launches
0Amazon's first-year sales bar
Average brand age
35 months

Products

Top Football Bedding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 24% of clicks. An open shelf where new products get seen.

Brands

30 falling

Sellers

35

Top-5 brand share

42%

Top 20: 93%

Top-5 click share

24%

Top 20: 64%

Open market

53%

  • Brand 115%
  • Brand 28%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 66%

Demand

Football Bedding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.5×

Search terms

Top Football Bedding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • football bedding31K/yr
  • football comforter17K/yr
  • football comforter set8K/yr
  • nfl bedding14K/yr
  • football bedding twin13K/yr
  • football comforter set full14K/yr
  • football twin bedding set10K/yr
  • football comforter set twin12K/yr
  • nfl comforter set5K/yr
  • twin football bedding set6K/yr

Reviews and returns

What reviews say buyers love and hate about Football Bedding

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Comfort-Overall”
33%of negative reviews mention “Size-Overall”
2.1%of orders come back
“looked really small”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Football Bedding questions

Answered from the same tracked data.