Folding Table

Shoppers searched for this 19.2M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved +4.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18.2M a year.

Searches, last 12 months

19.2M

Growth, 90 days vs prior 90

+4.8%

Conversion, latest week

0.9%

Market size, estimated

$18.2Ma year

Peak month

May2.3× the quietest month

Top search term

dining table5.5M searches a year

Listings sell for $105.37 on average, from $19.41 to $439.88. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 1,250 to 1,500 of them. At $105.37 that is $132K to $158K a year per listing.

Average price

$105.37above the $15 to $100 sweet spot

Price range

$19.41–$439.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

200K–250K

Units per listing a year

1,250–1,500

Revenue per listing a year

$132K–$158K

Returns

2.3%of orders · Amazon United States median 2.1%

97% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #662 within Dining Room Furniture. It carries 1,570 reviews at 4.42 stars, so a new listing needs social proof before a better product.

Sponsored listings

97%

Prime listings

75%

Out of stock, average day

5.4%

Average rank

#662in Dining Room Furniture

Average rating

4.42 starsAmazon United States average 4.42 stars

Average reviews

1,570per listing

Listings tracked

179

71 products launched here in the last 12 months. 59 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

71

Successful launches

59Amazon's first-year sales bar

Average brand age

34 months