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Folding Foot Stool

Fail

The average product has 15,190 reviews to catch up to, so Folding Foot Stool is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$84K/yr161K searches / yr
90-day growth
+21.7%search demand this quarter
Competition
57%top-5 click share · 16 brands · 24 sellers

Flapen Score

Folding Foot Stool against its category

The dotted line is the Home & Kitchen average. Past it, Folding Foot Stool is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Folding Foot Stool market on Amazon at a glance

Shoppers on Amazon United States searched for Folding Foot Stool 161K times last year and spent an estimated $84K. The top 5 brands take 69% of clicks. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 161K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +21.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $84K a year.

Searches, last 12 months
161K
Growth, 90 days vs prior 90
+21.7%
Conversion, latest week
2.9%
Market size, estimated
$84Ka year
Peak month
July1.5× the quietest month
Top search term
folding foot stool39K searches a year

02 · Price

A sale here is worth $18.40.

Listings sell for $18.40 on average, from $10.00 to $38.46. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $18.40 that is $2K to $5K a year per listing.

Average price
$18.40inside the $15 to $100 sweet spot
Price range
$10.00–$38.46
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$2K–$5K
Returns
2.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

95% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #28 within Game & Recreation Room Furniture. It carries 15,190 reviews at 4.44 stars, so a new listing needs social proof before a better product.

Sponsored listings
95%
Prime listings
95%
Out of stock, average day
1.2%
Average rank
#28in Game & Recreation Room Furniture
Average rating
4.44 starsAmazon United States average 4.42 stars
Average reviews
15,190per listing
Listings tracked
21

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
34 months

Products

Top Folding Foot Stool products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 57% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

24

Top-5 brand share

69%

Top 20: 100%

Top-5 click share

57%

Top 20: 99%

Open market

26%

  • Brand 130%
  • Brand 217%
  • Brand 39%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Folding Foot Stool search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KPrime Day '25Spike '26DecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.5×

Search terms

Top Folding Foot Stool search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • folding foot stool39K/yr
  • foldable foot stool27K/yr
  • portable foot stool22K/yr
  • collapsible foot stool17K/yr
  • folding footstool9K/yr
  • folding kitchen stool8K/yr
  • foldable footstool7K/yr
  • foot stool foldable6K/yr
  • padded folding stool6K/yr
  • foldable kitchen stool6K/yr

Reviews and returns

What reviews say buyers love and hate about Folding Foot Stool

We read the reviews and the return reasons for every product selling here.

26%of positive reviews mention “Strength”
17%of negative reviews mention “Durability”
2.0%of orders come back
“Breaks easily”
A buyer, on “Durability”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Folding Foot Stool questions

Answered from the same tracked data.