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Folding Dining Table

Maybe

The top 5 brands take only 24% of clicks. But buyers convert on only 0.4% of searches, so Folding Dining Table is a Maybe.

Flapen Score
62
62 / 100
Top 7% of 11,240 Home & Kitchen niches · +13 vs the category median of 49
Market size
$890K/yr1.8M searches / yr
90-day growth
+3.2%search demand this quarter
Competition
15%top-5 click share · 92 brands · 135 sellers

Flapen Score

Folding Dining Table against its category

The dotted line is the Home & Kitchen average. Past it, Folding Dining Table is stronger. Inside it, weaker.

62Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Folding Dining Table market on Amazon at a glance

Shoppers on Amazon United States searched for Folding Dining Table 1.8M times last year and spent an estimated $890K. The top 5 brands take 24% of clicks. Flapen scores it 62 out of 100, a Maybe.

01 · Demand

An estimated 0.4% of those searches ended in a purchase.

Shoppers searched for this 1.8M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.4% of those searches ended in a purchase. Searches in the last 90 days moved +3.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $890K a year.

Searches, last 12 months
1.8M
Growth, 90 days vs prior 90
+3.2%
Conversion, latest week
0.4%
Market size, estimated
$890Ka year
Peak month
July1.7× the quietest month
Top search term
folding dining table274K searches a year

02 · Price

A sale here is worth $116.62.

Listings sell for $116.62 on average, from $18.30 to $840.16. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $116.62 that is $0 to $12K a year per listing.

Average price
$116.62above the $15 to $100 sweet spot
Price range
$18.30–$840.16
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$12K
Returns
2.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

98% of listings pay for placement with sponsored ads. 63% ship with Prime. On an average day, 16.8% of listings are out of stock. The average listing ranks #362 within Dining Room Furniture. It carries 1,091 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
98%
Prime listings
63%
Out of stock, average day
16.8%
Average rank
#362in Dining Room Furniture
Average rating
4.32 starsAmazon United States average 4.42 stars
Average reviews
1,091per listing
Listings tracked
164

04 · Newcomers

41 of last year's 59 launches cleared the first-year sales bar.

59 products launched here in the last 12 months. 41 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
59
Successful launches
41Amazon's first-year sales bar
Average brand age
31 months

Products

Top Folding Dining Table products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 15% of clicks. An open shelf where new products get seen.

Brands

92 rising

Sellers

135

Top-5 brand share

24%

Top 20: 61%

Top-5 click share

15%

Top 20: 39%

Open market

72%

  • Brand 17%
  • Brand 25%
  • Brand 34%
  • Brand 44%
  • Brand 54%
  • Brand 64%

Demand

Folding Dining Table search demand

Weekly searches over the year, seasonality beneath. Pick a range.

40K30KHoliday '24Prime Day '25Spike '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.7×

Search terms

Top Folding Dining Table search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • folding dining table274K/yr
  • foldable dining table177K/yr
  • portable camping table83K/yr
  • dining set for 2108K/yr
  • small table and chairs set of 2124K/yr
  • dinette set for 292K/yr
  • small dining table set for 271K/yr
  • comedor de 2 sillas y mesa61K/yr
  • 2 person dining table49K/yr
  • 2 chair dining table set63K/yr

Reviews and returns

What reviews say buyers love and hate about Folding Dining Table

We read the reviews and the return reasons for every product selling here.

15%of positive reviews mention “Strength”
12%of negative reviews mention “Size-Overall”
2.1%of orders come back
“Too short”
A buyer, on “Size-Overall”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Folding Dining Table questions

Answered from the same tracked data.