Folding Dining Chairs
FailPrices span $49.54–$389.25, mostly outside the sweet spot, so Folding Dining Chairs is a Fail.
- Flapen Score
- 48 / 100Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 4948
- Market size
- $70K/yr27K searches / yr
- 90-day growth
- +11.9%search demand this quarter
- Competition
- 35%top-5 click share · 22 brands · 39 sellers
Flapen Score
Folding Dining Chairs against its category
The dotted line is the Home & Kitchen average. Past it, Folding Dining Chairs is stronger. Inside it, weaker.
Market
The Folding Dining Chairs market on Amazon at a glance
Shoppers on Amazon United States searched for Folding Dining Chairs 27K times last year and spent an estimated $70K. The top 5 brands take 65% of clicks. Demand peaks in Aug–Sep–Nov. Flapen scores it 48 out of 100, a Fail.
01 · Demand
An estimated 2.0% of those searches ended in a purchase.
Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.0% of those searches ended in a purchase. Searches in the last 90 days moved +11.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $70K a year.
- Searches, last 12 months
- 27K
- Growth, 90 days vs prior 90
- +11.9%
- Conversion, latest week
- 2.0%
- Market size, estimated
- $70Ka year
- Peak month
- September8.6× the quietest month
- Top search term
- white folding chairs 20 pack8K searches a year
02 · Price
A sale here is worth $131.14.
Listings sell for $131.14 on average, from $49.54 to $389.25. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $131.14 that is $0 to $13K a year per listing.
- Average price
- $131.14above the $15 to $100 sweet spot
- Price range
- $49.54–$389.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 500–750
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$13K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 32% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #66 within Game & Recreation Room Furniture. It carries 1,482 reviews at 4.55 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 32%
- Out of stock, average day
- 5.0%
- Average rank
- #66in Game & Recreation Room Furniture
- Average rating
- 4.55 starsAmazon United States average 4.42 stars
- Average reviews
- 1,482per listing
- Listings tracked
- 44
04 · Newcomers
9 of last year's 13 launches cleared the first-year sales bar.
13 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 31 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 9Amazon's first-year sales bar
- Average brand age
- 31 months
Products
Top Folding Dining Chairs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 35% of clicks. An open shelf where new products get seen.
Brands
22 rising
Sellers
39
Top-5 brand share
65%
Top 20: 99%
Top-5 click share
35%
Top 20: 76%
Open market
29%
- Brand 124%
- Brand 212%
- Brand 311%
- Brand 410%
- Brand 58%
- Brand 66%
Demand
Folding Dining Chairs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Nov · busiest ÷ quietest = 8.6×
Search terms
Top Folding Dining Chairs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- white folding chairs 20 pack8K/yr
- rent chairs for party10K/yr
- chair rentals for party4K/yr
- white folding chairs 4 pack5K/yr
Reviews and returns
What reviews say buyers love and hate about Folding Dining Chairs
We read the reviews and the return reasons for every product selling here.
“Flimsy”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Folding Dining Chairs questions
Answered from the same tracked data.