Folding Cocktail Table
MaybeThe top 5 brands take only 44% of clicks. But buyers convert on only 1.7% of searches, so Folding Cocktail Table is a Maybe.
- Flapen Score
- 59 / 100Top 12% of 11,240 Home & Kitchen niches · +10 vs the category median of 4959
- Market size
- $564K/yr309K searches / yr
- 90-day growth
- +36.8%search demand this quarter
- Competition
- 31%top-5 click share · 33 brands · 64 sellers
Flapen Score
Folding Cocktail Table against its category
The dotted line is the Home & Kitchen average. Past it, Folding Cocktail Table is stronger. Inside it, weaker.
Market
The Folding Cocktail Table market on Amazon at a glance
Shoppers on Amazon United States searched for Folding Cocktail Table 309K times last year and spent an estimated $564K. The top 5 brands take 44% of clicks. Demand peaks in Apr–May–Jun. Flapen scores it 59 out of 100, a Maybe.
01 · Demand
An estimated 1.7% of those searches ended in a purchase.
Shoppers searched for this 309K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved +36.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $564K a year.
- Searches, last 12 months
- 309K
- Growth, 90 days vs prior 90
- +36.8%
- Conversion, latest week
- 1.7%
- Market size, estimated
- $564Ka year
- Peak month
- May5.1× the quietest month
- Top search term
- cocktail tables103K searches a year
02 · Price
A sale here is worth $109.30.
Listings sell for $109.30 on average, from $19.08 to $338.56. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $109.30 that is $11K to $27K a year per listing.
- Average price
- $109.30above the $15 to $100 sweet spot
- Price range
- $19.08–$338.56
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 8K–10K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $11K–$27K
- Returns
- 3.8%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads.
98% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #57 within Game & Recreation Room Furniture. It carries 1,036 reviews at 4.47 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 85%
- Out of stock, average day
- 4.3%
- Average rank
- #57in Game & Recreation Room Furniture
- Average rating
- 4.47 starsAmazon United States average 4.42 stars
- Average reviews
- 1,036per listing
- Listings tracked
- 52
04 · Newcomers
19 of last year's 22 launches cleared the first-year sales bar.
22 products launched here in the last 12 months. 19 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 33 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 22
- Successful launches
- 19Amazon's first-year sales bar
- Average brand age
- 33 months
Products
Top Folding Cocktail Table products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 31% of clicks. An open shelf where new products get seen.
Brands
33 rising
Sellers
64
Top-5 brand share
44%
Top 20: 92%
Top-5 click share
31%
Top 20: 74%
Open market
49%
- Brand 111%
- Brand 210%
- Brand 39%
- Brand 47%
- Brand 57%
- Brand 67%
Demand
Folding Cocktail Table search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun · busiest ÷ quietest = 5.1×
Search terms
Top Folding Cocktail Table search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- cocktail tables103K/yr
- cocktail tables for parties40K/yr
- outdoor cocktail table23K/yr
- folding cocktail table26K/yr
- folding bistro table20K/yr
- foldable cocktail table12K/yr
- high tables for events8K/yr
- folding cocktail table bar height9K/yr
- high top tables for parties6K/yr
- coctail tables8K/yr
Reviews and returns
What reviews say buyers love and hate about Folding Cocktail Table
We read the reviews and the return reasons for every product selling here.
“we couldn't get them to fit in”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
16 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Folding Cocktail Table questions
Answered from the same tracked data.