Folding Chairs

Shoppers searched for this 4.3M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.6% of those searches ended in a purchase. Searches in the last 90 days moved +12.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $7.2M a year.

Searches, last 12 months

4.3M

Growth, 90 days vs prior 90

+12.5%

Conversion, latest week

1.6%

Market size, estimated

$7.2Ma year

Peak month

November2.0× the quietest month

Top search term

folding chairs1.7M searches a year

Listings sell for $107.65 on average, from $37.54 to $244.88. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,000 to 1,250 of them. At $107.65 that is $108K to $135K a year per listing.

Average price

$107.65above the $15 to $100 sweet spot

Price range

$37.54–$244.88

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

80K–100K

Units per listing a year

1,000–1,250

Revenue per listing a year

$108K–$135K

Returns

1.5%of orders · Amazon United States median 2.1%

98% of listings pay for placement with sponsored ads. 45% ship with Prime. On an average day, 2.9% of listings are out of stock. The average listing ranks #54 within Game & Recreation Room Furniture. It carries 1,399 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

98%

Prime listings

45%

Out of stock, average day

2.9%

Average rank

#54in Game & Recreation Room Furniture

Average rating

4.53 starsAmazon United States average 4.42 stars

Average reviews

1,399per listing

Listings tracked

53

12 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months

12

Successful launches

9Amazon's first-year sales bar

Average brand age

36 months