Foldable Towel Warmer

Shoppers searched for this 28K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.6% of those searches ended in a purchase. Searches in the last 90 days moved -63.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $11K a year.

Searches, last 12 months

28K

Growth, 90 days vs prior 90

-63.1%

Conversion, latest week

0.6%

Market size, estimated

$11Ka year

Top search term

foldable towel warmer18K searches a year

Listings sell for $63.96 on average, from $43.01 to $92.44. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $63.96 that is $0 to $6K a year per listing.

Average price

$63.96inside the $15 to $100 sweet spot

Price range

$43.01–$92.44

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

500–750

Units per listing a year

0–100

Revenue per listing a year

$0–$6K

Returns

6.4%of orders · Amazon United States median 2.1%

81% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 29.2% of listings are out of stock. The average listing ranks #151 within Towel Warmers. It carries 186 reviews at 4.31 stars, so a new listing needs social proof before a better product.

Sponsored listings

81%

Prime listings

96%

Out of stock, average day

29.2%

Average rank

#151in Towel Warmers

Average rating

4.31 starsAmazon United States average 4.42 stars

Average reviews

186per listing

Listings tracked

27

23 products launched here in the last 12 months. 6 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 13 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

23

Successful launches

6Amazon's first-year sales bar

Average brand age

13 months