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Fogger Halloween

Fail

The top 5 products take 100% of clicks, so Fogger Halloween is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$6K/yr17K searches / yr
90-day growth
+269.1%search demand this quarter
Competition
100%top-5 click share · 4 brands · 6 sellers

Flapen Score

Fogger Halloween against its category

The dotted line is the Home & Kitchen average. Past it, Fogger Halloween is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fogger Halloween market on Amazon at a glance

Shoppers on Amazon United States searched for Fogger Halloween 17K times last year and spent an estimated $6K. All 4 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 1.4% of those searches ended in a purchase.

Shoppers searched for this 17K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.4% of those searches ended in a purchase. Searches in the last 90 days moved +269.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $6K a year.

Searches, last 12 months
17K
Growth, 90 days vs prior 90
+269.1%
Conversion, latest week
1.4%
Market size, estimated
$6Ka year
Top search term
halloween fogger8K searches a year

02 · Price

A sale here is worth $26.70.

Listings sell for $26.70 on average, from $11.75 to $39.41. Amazon reports units sold in ranges. This niche sold 250 to 500 a year. The average listing sells 0 to 100 of them. At $26.70 that is $0 to $3K a year per listing.

Average price
$26.70inside the $15 to $100 sweet spot
Price range
$11.75–$39.41
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
250–500
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
5.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.1% of listings are out of stock. The average listing ranks #26 within Indoor Fountains & Accessories. It carries 1,150 reviews at 4.15 stars, so a new listing needs social proof before a better product.

Sponsored listings
100%
Prime listings
100%
Out of stock, average day
26.1%
Average rank
#26in Indoor Fountains & Accessories
Average rating
4.15 starsAmazon United States average 4.42 stars
Average reviews
1,150per listing
Listings tracked
4

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
43 months

Products

Top Fogger Halloween products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

Brands

4 rising

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Brand 130%
  • Brand 224%
  • Brand 324%
  • Brand 422%
  • Open — no brand owns it (0%)

Demand

Fogger Halloween search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '24Spike '25Prime Day '26AugSepOctNovDecJanAugSepOctNovDecJan

Peak months: Sep, Oct · busiest ÷ quietest = 228.7× · 7 of 12 months tracked

Reviews and returns

What reviews say buyers love and hate about Fogger Halloween

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Value For Money”
25%of negative reviews mention “Size-Overall”
5.3%of orders come back
“it is on the larger size”
A buyer, on “Size-Overall”25% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Fogger Halloween questions

Answered from the same tracked data.