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Foam Flowers

Maybe

The top 5 brands take only 33% of clicks. But demand is soft, at +0.5% this quarter, so Foam Flowers is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 11,240 Home & Kitchen niches · +6 vs the category median of 49
Market size
$273K/yr550K searches / yr
90-day growth
+0.5%search demand this quarter
Competition
22%top-5 click share · 77 brands · 96 sellers

Flapen Score

Foam Flowers against its category

The dotted line is the Home & Kitchen average. Past it, Foam Flowers is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Foam Flowers market on Amazon at a glance

Shoppers on Amazon United States searched for Foam Flowers 550K times last year and spent an estimated $273K. The top 5 brands take 33% of clicks. Demand peaks in Jan–Feb–Apr–May. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 2.8% of those searches ended in a purchase.

Shoppers searched for this 550K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $273K a year.

Searches, last 12 months
550K
Growth, 90 days vs prior 90
+0.5%
Conversion, latest week
2.8%
Market size, estimated
$273Ka year
Peak month
May4.3× the quietest month
Top search term
foam flowers100K searches a year

02 · Price

A sale here is worth $17.71.

Listings sell for $17.71 on average, from $7.07 to $46.48. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 100 to 250 of them. At $17.71 that is $2K to $4K a year per listing.

Average price
$17.71inside the $15 to $100 sweet spot
Price range
$7.07–$46.48
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
15K–20K
Units per listing a year
100–250
Revenue per listing a year
$2K–$4K
Returns
4.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads and reviews.

93% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 1.0% of listings are out of stock. The average listing ranks #1,051 within Artificial Flowers. It carries 1,798 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
100%
Out of stock, average day
1.0%
Average rank
#1,051in Artificial Flowers
Average rating
4.54 starsAmazon United States average 4.42 stars
Average reviews
1,798per listing
Listings tracked
105

04 · Newcomers

17 of last year's 27 launches cleared the first-year sales bar.

27 products launched here in the last 12 months. 17 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
27
Successful launches
17Amazon's first-year sales bar
Average brand age
32 months

Products

Top Foam Flowers products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 22% of clicks. An open shelf where new products get seen.

Brands

77 rising

Sellers

96

Top-5 brand share

33%

Top 20: 60%

Top-5 click share

22%

Top 20: 49%

Open market

65%

  • Brand 111%
  • Brand 27%
  • Brand 36%
  • Brand 45%
  • Brand 53%
  • Brand 63%

Demand

Foam Flowers search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Apr, May · busiest ÷ quietest = 4.3×

Search terms

Top Foam Flowers search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • foam flowers100K/yr
  • red artificial flowers72K/yr
  • red flowers artificial60K/yr
  • foam roses58K/yr
  • real touch roses39K/yr
  • red fake flowers27K/yr
  • fake red flowers27K/yr
  • red roses bulk23K/yr
  • red silk flowers21K/yr
  • artificial red flowers18K/yr

Reviews and returns

What reviews say buyers love and hate about Foam Flowers

We read the reviews and the return reasons for every product selling here.

29%of positive reviews mention “Color”
17%of negative reviews mention “Size-Overall”
4.5%of orders come back
“Just a bit short”
A buyer, on “Size-Overall”17% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Foam Flowers questions

Answered from the same tracked data.