Flower Diffuser
PassFlower Diffuser scores 65 out of 100, a Pass. Shoppers spend an estimated $115K a year here, search demand grew +36.0% this quarter, and an estimated 1.3% of orders come back.
- Flapen Score
- 65 / 100Top 3% of 11,240 Home & Kitchen niches · +16 vs the category median of 4965
- Market size
- $115K/yr205K searches / yr
- 90-day growth
- +36.0%search demand this quarter
- Competition
- 38%top-5 click share · 37 brands · 49 sellers
Flapen Score
Flower Diffuser against its category
The dotted line is the Home & Kitchen average. Past it, Flower Diffuser is stronger. Inside it, weaker.
Market
The Flower Diffuser market on Amazon at a glance
Shoppers on Amazon United States searched for Flower Diffuser 205K times last year and spent an estimated $115K. The top 5 brands take 50% of clicks. Demand peaks in Aug. Flapen scores it 65 out of 100, a Pass.
01 · Demand
An estimated 2.9% of those searches ended in a purchase.
Shoppers searched for this 205K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved +36.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated $115K a year.
- Searches, last 12 months
- 205K
- Growth, 90 days vs prior 90
- +36.0%
- Conversion, latest week
- 2.9%
- Market size, estimated
- $115Ka year
- Peak month
- August2.0× the quietest month
- Top search term
- flower diffuser68K searches a year
02 · Price
A sale here is worth $19.63.
Listings sell for $19.63 on average, from $8.53 to $80.06. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 0 to 100 of them. At $19.63 that is $0 to $2K a year per listing.
- Average price
- $19.63inside the $15 to $100 sweet spot
- Price range
- $8.53–$80.06
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$2K
- Returns
- 1.3%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
78% of listings pay for placement with sponsored ads. 91% ship with Prime. On an average day, 3.8% of listings are out of stock. The average listing ranks #267 within Home Fragrance. It carries 963 reviews at 4.27 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 78%
- Prime listings
- 91%
- Out of stock, average day
- 3.8%
- Average rank
- #267in Home Fragrance
- Average rating
- 4.27 starsAmazon United States average 4.42 stars
- Average reviews
- 963per listing
- Listings tracked
- 55
04 · Newcomers
0 of last year's 10 launches cleared the first-year sales bar.
10 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 35 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 10
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 35 months
Products
Top Flower Diffuser products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 38% of clicks. An open shelf where new products get seen.
Brands
37 falling
Sellers
49
Top-5 brand share
50%
Top 20: 87%
Top-5 click share
38%
Top 20: 71%
Open market
46%
- Brand 117%
- Brand 211%
- Brand 39%
- Brand 48%
- Brand 55%
- Brand 65%
Demand
Flower Diffuser search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 2.0×
Search terms
Top Flower Diffuser search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- flower diffuser68K/yr
- flower diffusers for home11K/yr
- diffuser flower11K/yr
- flower reed diffuser15K/yr
- flower oil diffuser10K/yr
- diffuser flowers9K/yr
- reed diffuser flowers10K/yr
- scentsy flower diffuser9K/yr
- flower reed diffuser sticks8K/yr
- reed diffuser with flowers5K/yr
Reviews and returns
What reviews say buyers love and hate about Flower Diffuser
We read the reviews and the return reasons for every product selling here.
“Strong smell”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Flower Diffuser questions
Answered from the same tracked data.









