flower bouquet blanket
Worth a lookShows a thin review moat (104 avg reviews), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Review moat
Great103.64avg incumbent reviews — the moat a new listing must climb
Avg price
Incredible$39.36avg listing price — sweet spot $15–$100
Price range
Incredible$15.98–$74.61cheapest to priciest tracked listing — scored on the share inside $15–$100
Competition
Great23%top-5 click share — an open shelf
Returns
Great1.2%return rate — above 6% kills the launch gate
Brand share
Great48%top-5 brand share — no brand owns this niche
Market size
Good$650K$650K/yr · 694K searches
Growth
Good+28.1%90-day search growth — must beat 0% to launch
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Conversion
Okay2.4%search→purchase rate — share of searches ending in a sale
According to Flapen's Amazon United States niche tracking, flower bouquet blanket is a $650K/yr Amazon United States market (694K searches/yr). The top 5 brands hold 48% of demand. Demand peaks in Jan–Feb–Apr–May–Dec. Verdict: Worth a look — 72/100.
Data updated Jul 17, 2026 · scored weekly · How we score niches
Market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- $590K–$787K
- units × avg price
- Launch success
- 17%
- 9 of 53 new (360d)
- Conversion rate
- 2.4%
- Avg BSR
- #2,032
- Page quality
- 0%
- Prime
- 98%
- Sponsored
- 89%
- Out of stock
- 7.9%
- Avg brand age
- 20 months
- Avg seller age
- 174 days
Competition
Clicks spread well past the top 5 (23% combined) — an open shelf where new products get seen.Brands
42 rising
Sellers
87
Top-5 brand share
48%
Top 20: 86%
Top-5 click share
23%
Top 20: 57%
Open market
49%
- SoffMoiis16%
- Longhui bedding16%
- Duryeo6%
- FantasDeck6%
- UODOR4%
- Ivydale4%
Demand & seasonality
Weekly Amazon search volume, last 62 weeks — +28.1% search growth over the last 90 days.Peak months: Jan, Feb, Apr, May, Dec · busiest ÷ quietest = 10.4×
Product shelf
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 83 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Duryeo Crochet Rose Flower Bouquet Blanket with Red Rose Handmade Knitted Throw Blanket Christmas Valentines Day Anniversary Birthday Gifts for Wife Girlfriend Fiance Lover 43 Inch
Duryeo$53.184.7★126 rev
FantasDeck Care Package for Women Flower Bouquet Blanket Gift Basket Get Well Gifts for Women Self Care Gifts Thinking of You Gift Birthday Gift for Mom Best Friend Sister
FantasDeck$43.914.6★77 rev
Crochet Flower Bouquet Throw Blanket Handmade Knitted Blanket with Rose Flowers Cute Romantic Gift for Her Girlfriend Mom Mothers Day Valentine Wedding Anniversary Birthday Pink and White
Longhui bedding$39.834.6★426 rev
Tinkllicoy Finished Flower Bouquet Blanket Crochet Rose Knitted Throw Blanket Crochet Flowers Romantic Gifts for Women Mom Sister Wife Home Decor (Red Rose 23 inch)
Tinkllicoy$28.374.3★98 rev
Crochet Flower Bouquet Throw Blanket Handmade Knitted Blanket with Rose Flowers Cute Romantic Gift for Her Girlfriend Mom Mothers Day Valentine Wedding Anniversary Birthday (Without Packaging Bag)
Longhui bedding$24.454.6★426 rev
Newest
by launch date
FNHMSL Crochet Bouquet Flower Throw Blanket Handmade Knitted Bouquet Blanket with Orange Flower Romantic Gifts for Girlfriend Mom Mothers Day/Birthday/Wedding (Red Rose 51X51 inch)
FNHMSL$39.8342 rev
Red Rose Crochet Flower Bouquet Blanket 43 Inch Throw 60 Rose Flowers
Code Junction$40.2511 rev
Neywoll Personalized Name Embroidery Crochet Flower Bouquet Throw Blanket Custom Rose Blanket Romantic Gift for Her Girlfriend Mom Women Rose Mix
Neywoll$42.683 rev
Crochet Flower Bouquet Blanket with Gift Bag & Custom Card Handmade Knitted Throw Blanket for Mothers Day Valentines Day Soft Crochet Floral Blanket for Home Decor
Kaseeous$39.8620 rev
Crochet Flower Bouquet Blanket with Gift Bag & Custom Card Handmade Knitted Throw Blanket for Mothers Day Valentines Day Anniversary Soft Crochet Floral Blanket for Home Decor
Kaseeous$39.5220 rev
Trending
90-day click momentumFNHMSL Crochet Bouquet Flower Throw Blanket Handmade Knitted Bouquet Blanket with Orange Flower Romantic Gifts for Girlfriend Mom Mothers Day/Birthday/Wedding (Red Rose 51X51 inch)
FNHMSL$39.834.5★
Crochet Flower Bouquet Blanket with Gift Bag & Custom Card Handmade Knitted Throw Blanket for Mothers Day Valentines Day Soft Crochet Floral Blanket for Home Decor
Kaseeous$39.865.0★
Handmade Knitted Crochet Flower Bouquet Blanket Gifts Basket for Women Birthday Gifts for Women Mothers Day Anniversary Wedding Romantic Unique Gifts for Wife Girlfriend Sister Friends Grandma
Mikimoony$45.224.4★
Handmade Knitted Crochet Flower Bouquet Blanket Gifts Basket for Women Birthday Gifts for Women Mothers Day Anniversary Wedding Romantic Unique Gifts for Wife Girlfriend Sister Friends Grandma
Mikimoony$45.384.4★
Crochet Flower Bouquet Blanket Handmade Knitted Blanket with Crochet Roses Romantic Gift for Mothers Day Valentine Anniversary Wedding & Birthdays Day
Giowcot$59.654.8★
Reviews
What buyers praise and complain about, mined from review topics.What buyers love
“Unique Gift”
“Amazing quality”
“So soft”
“As pictured”
“Beautiful craftsmanship”
“A great value”
“Colors were beautiful”
“Good size”
“Very comfortable”
“warm and cozy”
What buyers complain about
“Its big”
“Not as shown”
“The quality on this blanket isnt great”
“Overpriced”
“had a funky smell”
“actually usable — not super thick”
“doesnt have the substantial”
“the new one fell apart in a few weeks”
“feels some what heavy duty”
“Sitting directly on it would be uncomfortable due to the flowers”
Top return reasons
Common questions
- Is flower bouquet blanket profitable to sell on Amazon United States?
- The niche generates $650K/yr across 83 tracked products. 9 of 53 products launched in the last 360 days are still selling. 90-day search growth is +28.1%. Flapen's verdict: Worth a look (72/100).
- How competitive is the flower bouquet blanket niche?
- 42 brands and 87 sellers compete. The top 5 products take 23% of clicks and top 5 brands hold 48% of demand.
- What do buyers complain about in flower bouquet blanket?
- Top complaints mined from reviews: Size-Overall, Advertised Vs Actual Product, Quality-Overall. The return rate is 1.2%.
- When does demand for flower bouquet blanket peak?
- Demand peaks in Jan–Feb–Apr–May–Dec; the busiest month runs 10.4× the quietest.
- What does it cost to enter the flower bouquet blanket niche?
- Listings span $15.98–$74.61; the average listing price is $39.36 (sweet spot $15–$100). The average incumbent carries 104 reviews — the moat a new listing must climb.
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