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Floating Frame 16x20

Fail

Shoppers spend an estimated $71K a year here, so Floating Frame 16x20 is a Fail.

Flapen Score
49
49 / 100
Ranks 5,355 of 11,240 Home & Kitchen niches · on the category median
Market size
$71K/yr56K searches / yr
90-day growth
-5.1%search demand this quarter
Competition
37%top-5 click share · 20 brands · 28 sellers

Flapen Score

Floating Frame 16x20 against its category

The dotted line is the Home & Kitchen average. Past it, Floating Frame 16x20 is stronger. Inside it, weaker.

49Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Floating Frame 16x20 market on Amazon at a glance

Shoppers on Amazon United States searched for Floating Frame 16x20 56K times last year and spent an estimated $71K. The top 5 brands take 75% of clicks. Demand peaks in Jan–Feb. Flapen scores it 49 out of 100, a Fail.

01 · Demand

An estimated 3.7% of those searches ended in a purchase.

Shoppers searched for this 56K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.7% of those searches ended in a purchase. Searches in the last 90 days moved -5.1% against the 90 days before. Searches, conversion and average price together put the market at an estimated $71K a year.

Searches, last 12 months
56K
Growth, 90 days vs prior 90
-5.1%
Conversion, latest week
3.7%
Market size, estimated
$71Ka year
Peak month
January11.1× the quietest month
Top search term
floating frame 16x2023K searches a year

02 · Price

A sale here is worth $33.97.

Listings sell for $33.97 on average, from $15.73 to $70.23. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $33.97 that is $0 to $3K a year per listing.

Average price
$33.97inside the $15 to $100 sweet spot
Price range
$15.73–$70.23
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
4.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #798 within Picture Frames. It carries 2,672 reviews at 4.37 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
0.6%
Average rank
#798in Picture Frames
Average rating
4.37 starsAmazon United States average 4.42 stars
Average reviews
2,672per listing
Listings tracked
42

04 · Newcomers

1 of last year's 4 launches cleared the first-year sales bar.

4 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
1Amazon's first-year sales bar
Average brand age
38 months

Products

Top Floating Frame 16x20 products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 37% of clicks. An open shelf where new products get seen.

Brands

20 falling

Sellers

28

Top-5 brand share

75%

Top 20: 100%

Top-5 click share

37%

Top 20: 79%

Open market

20%

  • Brand 124%
  • Brand 218%
  • Brand 314%
  • Brand 412%
  • Brand 57%
  • Brand 65%

Demand

Floating Frame 16x20 search demand

Weekly searches over the year, seasonality beneath. Pick a range.

18K13KSpike '24Holiday '24Prime Day '25Spike '26DecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 11.1×

Search terms

Top Floating Frame 16x20 search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • floating frame 16x2023K/yr
  • 16x20 floating frame17K/yr
  • 16x20 floating frames6K/yr
  • 16 x 20 floating frame5K/yr
  • floating frames 16x205K/yr

Reviews and returns

What reviews say buyers love and hate about Floating Frame 16x20

We read the reviews and the return reasons for every product selling here.

37%of positive reviews mention “Frame Quality”
31%of negative reviews mention “Frame Quality”
4.1%of orders come back
“Terrible Frame”
A buyer, on “Frame Quality”31% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Floating Frame 16x20 questions

Answered from the same tracked data.