Is fishing birthday decorations profitable to sell on Amazon United States?

The niche generates $414K/yr across 53 tracked products. 11 of 23 products launched in the last 360 days are still selling. 90-day search growth is +68.6%. Flapen's verdict: Worth a look (65/100).

How competitive is the fishing birthday decorations niche?

42 brands and 57 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 44% of demand.

What do buyers complain about in fishing birthday decorations?

Top complaints mined from reviews: Size-Overall, Assembly/Installation, Advertised Vs Actual Product. The return rate is 3.7%.

When does demand for fishing birthday decorations peak?

Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.3× the quietest.

What does it cost to enter the fishing birthday decorations niche?

Listings span $5.64–$43.23; the average listing price is $16.65 (sweet spot $15–$100). The average incumbent carries 187 reviews — the moat a new listing must climb.

fishing birthday decorations

Worth a look

Shows no brand lock-in (top 5 brands take 44% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Great44%

top-5 brand share — no brand owns this niche

Review moat

Great186.55

avg incumbent reviews — the moat a new listing must climb

Competition

Great31%

top-5 click share — an open shelf

Avg price

Great$16.65

avg listing price — sweet spot $15–$100

Growth

Great+68.6%

90-day search growth — must beat 0% to launch

Price range

Great$5.64–$43.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Market size

Good$414K

$414K/yr · 665K searches

Conversion

Okay3.7%

search→purchase rate — share of searches ending in a sale

Returns

Okay3.7%

return rate — above 5% kills the launch gate

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, fishing birthday decorations is a $414K/yr Amazon United States market (665K searches/yr). The top 5 brands hold 44% of demand. Demand peaks in May–Jun–Jul–Aug. Verdict: Worth a look — 65/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

fishing birthday decorations market data

Units sold / yr: 20K–25K; avg 250–500/product
Revenue / yr: $333K–$416K; units × avg price
Conversion rate: 3.7%
Avg BSR: #1,847
Page quality: 0%
Prime: 100%
Sponsored: 100%
Out of stock: 4.1%
Avg brand age: 28 months
Avg seller age: 157 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

42 falling

Sellers

Top-5 brand share

44%

Top 20: 82%

Top-5 click share

31%

Top 20: 71%

Open market

51%

LINHAXM17%
Juweked9%
QIYANPAX8%
Fun Express6%
Dadoudou5%
Notbadsys5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +68.6% search growth over the last 90 days.

Peak months: May, Jun, Jul, Aug · busiest ÷ quietest = 4.3×

Open Trend

Top fishing birthday decorations search terms

fishing birthday party decorations163K/yr +65.4%2.7% conv.
fishing party decorations77K/yr +83.3%2.3% conv.
fishing birthday decorations46K/yr +87.2%2.5% conv.
fishing themed party decorations43K/yr +48.2%1.9% conv.
fish birthday party decorations41K/yr +32.6%2.3% conv.
fish party decorations35K/yr +51.2%1.7% conv.
fishing decorations for party28K/yr +106.4%2.2% conv.
fishing decorations28K/yr +83.9%1.3% conv.
gone fishing party decorations27K/yr +71.9%1.6% conv.
fishing birthday26K/yr +80.3%1.5% conv.

All search terms

Top fishing birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Fishing Birthday Party Decorations All-in-1 Fishing Party Decorations with Balloons Fish Plates Napkins Cake Toppers Honeycombs Tablecloths and Banner Ofishally One Birthday Decorations Serve 24

Juweked$24.584.5★55 rev

Fishing Birthday Party Decorations Includes Backdrop Banner Hanging Swirls Balloons Cake & Cupcake Toppers Honeycomb Centerpieces for Ofishally One Birthday Decorations

LINHAXM$18.234.8★206 rev

Fishing Birthday Party Decorations - Plates Napkins Cups Cutlery Honeycomb Centerpieces Banner Hanging Swirls Tablecloths Toppers Balloons for Ofishally One Birthday Decorations Serves 24

QIYANPAX$22.674.8★14 rev

Notbadsys Fishing Theme Cupcake Toppers 20 Mini Fishing Rod Decorations with Colorful Fish

Notbadsys$13.304.8★48 rev

Fun Express Little Fisherman Fishing Pole Picks Set of 25

Fun Express$11.244.8★1,682 rev

Newest

by launch date

Fishing Birthday Party Decorations Kit with Plates Napkins Cups Cutlery Honeycomb Balls Banner Hanging Swirls Tablecloths Toppers Balloons for Ofishally One Birthday Decorations Serves 24

NKPDAXM$20.93202 rev

3mo ago

Fishing Birthday Party Decorations - Plates Napkins Cups Cutlery Honeycomb Centerpieces Banner Hanging Swirls Tablecloths Toppers Balloons for Ofishally One Birthday Decorations Serves 24

QIYANPAX$22.6714 rev

5mo ago

QIYANPAX 4 Pack Fish Tablecloths Fishing Birthday Party Decorations Gone Fishing Plastic Tablecloths for Bass Ofishally One Birthday Decorations 54 108

QIYANPAX$9.89506 rev

5mo ago

Fishing Birthday Candles Fishing Party Decoration Supplies Options for Ages 0-100 Available Birthday Number Candles for Cake Topper (White Number 9)

Candoll$5.9617 rev

6mo ago

Fishing Birthday Party Decorations Gone Fishing Themed Banner Fish Net Decor Garland Honeycomb Balloons

Dadoudou$19.8939 rev

9mo ago

What buyers say about fishing birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“The quality of the items is really good extremely easy to work with”

Value For Money15%

“Great value”

Advertised Vs Actual Product10%

“Exactly as pictured”

Color7%

“The colors are vibrant”

Design-Overall6%

“The designs were perfect for the theme”

Size-Overall5%

“Perfect size”

Durability5%

“So cute and durable”

Fun/Entertainment Experience5%

“So fun”

Assembly/Installation4%

“Easy to put together”

Strength3%

“great and very sturdy”

What buyers complain about

Size-Overall28%

“Bigger than I thought which was great”

Assembly/Installation10%

“not well put together”

Advertised Vs Actual Product8%

“just not in the picture”

Strength5%

“It is a bit flimsy”

Value For Money4%

“Cheap product for expensive price”

Quality-Overall4%

“Cheaply made”

Thin3%

“Plates are very thin”

Smell2%

“Awful chemical smell”

Leak-Proof2%

“all of the balloons stayed intact except for one of the metallic fish balloons was slowly leaking air,”

Durability2%

“fall apart if there is fluid in them for too long”

Top return reasons

Size-Overall50%

Value For Money10%

Advertised Vs Actual Product8%

Color7%

Quality-Overall5%

Functionality-Overall3%

Material Quality3%

Defective Material/Parts2%

Smell1%

Strength1%

Common questions

Is fishing birthday decorations profitable to sell on Amazon United States?: The niche generates $414K/yr across 53 tracked products. 11 of 23 products launched in the last 360 days are still selling. 90-day search growth is +68.6%. Flapen's verdict: Worth a look (65/100).
How competitive is the fishing birthday decorations niche?: 42 brands and 57 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 44% of demand.
What do buyers complain about in fishing birthday decorations?: Top complaints mined from reviews: Size-Overall, Assembly/Installation, Advertised Vs Actual Product. The return rate is 3.7%.
When does demand for fishing birthday decorations peak?: Demand peaks in May–Jun–Jul–Aug; the busiest month runs 4.3× the quietest.
What does it cost to enter the fishing birthday decorations niche?: Listings span $5.64–$43.23; the average listing price is $16.65 (sweet spot $15–$100). The average incumbent carries 187 reviews — the moat a new listing must climb.