First Time Grandma Gifts

Shoppers searched for this 70K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved +15.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $69K a year.

Searches, last 12 months

70K

Growth, 90 days vs prior 90

+15.3%

Conversion, latest week

5.6%

Market size, estimated

$69Ka year

Peak month

December7.5× the quietest month

Top search term

gifts for new grandma40K searches a year

Listings sell for $17.49 on average, from $5.05 to $29.45. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At $17.49 that is $0 to $2K a year per listing.

Average price

$17.49inside the $15 to $100 sweet spot

Price range

$5.05–$29.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

$0–$2K

Returns

1.1%of orders · Amazon United States median 2.1%

100% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.7% of listings are out of stock. The average listing ranks #2,360 within Picture Frames. It carries 972 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings

100%

Prime listings

100%

Out of stock, average day

4.7%

Average rank

#2,360in Picture Frames

Average rating

4.73 starsAmazon United States average 4.42 stars

Average reviews

972per listing

Listings tracked

16

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 28 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

3

Successful launches

1Amazon's first-year sales bar

Average brand age

28 months