Is farm birthday party supplies profitable to sell on Amazon United States?

The niche generates $326K/yr across 113 tracked products. 6 of 35 products launched in the last 360 days are still selling. 90-day search growth is -0.7%. Flapen's verdict: Worth a look (59/100).

How competitive is the farm birthday party supplies niche?

93 brands and 103 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 21% of demand.

What do buyers complain about in farm birthday party supplies?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.6%.

When does demand for farm birthday party supplies peak?

Demand is steady year-round — the busiest month runs 2.4× the quietest.

What does it cost to enter the farm birthday party supplies niche?

Listings span $4.36–$39.49; the average listing price is $16.58 (sweet spot $15–$100). The average incumbent carries 398 reviews — the moat a new listing must climb.

farm birthday party supplies

Worth a look

Shows no brand lock-in (top 5 brands take 21% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Brand share

Incredible21%

top-5 brand share — no brand owns this niche

Competition

Great20%

top-5 click share — an open shelf

Review moat

Great398.16

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$16.58

avg listing price — sweet spot $15–$100

Price range

Good$4.36–$39.49

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Good2.6%

return rate — above 5% kills the launch gate

Market size

Good$326K

$326K/yr · 675K searches

Conversion

Okay2.9%

search→purchase rate — share of searches ending in a sale

Growth

Bad-0.7%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Signals No Dominant Brand Low Review Barrier

According to Flapen's Amazon United States niche tracking, farm birthday party supplies is a $326K/yr Amazon United States market (675K searches/yr). The top 5 brands hold 21% of demand. Verdict: Worth a look — 59/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

farm birthday party supplies market data

Units sold / yr: 15K–20K; avg 100–250/product
Revenue / yr: $249K–$332K; units × avg price
Conversion rate: 2.9%
Avg BSR: #2,304
Page quality: 0%
Prime: 100%
Sponsored: 94%
Out of stock: 3.0%
Avg brand age: 26 months
Avg seller age: 173 days

Competition & brand share

Clicks spread well past the top 5 (20% combined) — an open shelf where new products get seen.

Brands

93 falling

Sellers

103

Top-5 brand share

21%

Top 20: 57%

Top-5 click share

20%

Top 20: 49%

Open market

75%

Hombae5%
Letsroar5%
AI PARTY4%
XLENGO4%
misaya4%
WERNNSAI4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -0.7% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 2.4×

Open Trend

Top farm birthday party supplies search terms

farm birthday decorations115K/yr +4.5%1.6% conv.
farm animal birthday decorations64K/yr -3.3%1.9% conv.
farm party decorations67K/yr +2.1%1.7% conv.
farm themed party decorations59K/yr +1.2%1.3% conv.
oink baa moo im two party decorations53K/yr +4.9%1.2% conv.
farm birthday party decorations47K/yr -12.3%1.7% conv.
farm birthday28K/yr -2.8%1.0% conv.
farm decorations for party27K/yr +12.5%1.5% conv.
farm party26K/yr -1.0%0.6% conv.
pink farm birthday decorations26K/yr -14.2%1.3% conv.

All search terms

Top farm birthday party supplies products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Farm Birthday Decorations Farm Animal Theme Birthday Party Supplies Include Barn Animal Balloons Backdrop Banner Cake Topper Tablecloth Honeycomb Centerpieces for Farm Theme Party Decor (Farm Animal)

Letsroar$23.634.8★192 rev

Farm Animals Birthday Banner Farm Animals Themed Birthday Baby Shower Party Decoration

AI PARTY$4.364.7★426 rev

XLENGO 5 PCS Farm Animal Balloons Cow Donkey Sheep Pig Chicken Foil Mylar Balloon for Baby Shower Farm Birthday Party Decorations Supplies

XLENGO$8.264.7★192 rev

misaya 4 Packs Buffalo Disposable Table Cloth 54 x 108 Inch Waterproof Plastic Tablecloth Rectangle Red and White Checkered Table Covers for Picnic Birthday Party Back to School

misaya$9.524.5★741 rev

Threan 6 Pcs Farm Animal Birthday Party Decoration Honeycomb Centerpiece

Threan$8.694.8★888 rev

Newest

by launch date

Hombae Farm Birthday Decorations Rustic Barnyard Party Supplies with Farm Animal Plates Cow Print Balloons Banner Tablecloth & Disposable Tableware for Boys Girls 1st 2nd 3rd Birthday Serves 24

Hombae$24.755 rev

5mo ago

Fexivo 313pcs Farm Birthday Decorations for Girl Worry-free One-stop Set for 25 Guests with Thick Plates Banner Centerpieces and Cupcake Toppers Easy Setup for Farm Themed Party

Fexivo$30.64265 rev

8mo ago

Farm Animal Cake Toppers 15PCS Animal Cake Toppers Include Cute Cow Chicken Horse Pig sheep Farm Birthday Decorations.

Generic$18.1346 rev

10mo ago

Large Farm Animal Cutouts with Stand 12inch Farm Themed Party Decorations Barnyard Birthday Baby Shower Supplies Party Decorations Prop | 6PCS Stand Up Prop

Spelable$11.0221 rev

11mo ago

Farm Animals Birthday Decorations 161pcs Party Decorations Include Tablecloth Plate and Napkin Cup Fork Banner Balloon Cake Topper Hanging Swirls Farm Animals Themed Party Decorations Serve 24

AHCSMRE$25.3641 rev

11mo ago

What buyers say about farm birthday party supplies

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall25%

“they are of good quality for paper products”

Value For Money10%

“Decent for the cost”

Advertised Vs Actual Product9%

“As described”

Fun/Entertainment Experience8%

“Very fun”

Color6%

“The colors are bright”

Durability5%

“The materials feel durable”

Size-Overall5%

“Good size”

Gifting Purpose4%

“Great party favor”

Ease Of Use3%

“It's very easy to use”

Assembly/Installation3%

“EASY TO SET UP”

What buyers complain about

Size-Overall10%

“It is short”

Quality-Overall9%

“you get your moneys worth for the flimsy quality”

Thickness8%

“Extremely thin plastic”

Inflation/Deflation8%

“There was an issue where only one did not inflate all the way”

Durability8%

“didn't hold up”

Smell6%

“Strong smell”

Advertised Vs Actual Product4%

“Not like the picture”

Value For Money4%

“A little expensive”

Strength4%

“the balloons were fragile”

Assembly/Installation3%

“assembly required”

Top return reasons

Size-Overall30%

Value For Money13%

Color11%

Advertised Vs Actual Product7%

Material Quality6%

Quality-Overall6%

Thin5%

Defective Material/Parts2%

Functionality-Overall2%

Strength2%

Common questions

Is farm birthday party supplies profitable to sell on Amazon United States?: The niche generates $326K/yr across 113 tracked products. 6 of 35 products launched in the last 360 days are still selling. 90-day search growth is -0.7%. Flapen's verdict: Worth a look (59/100).
How competitive is the farm birthday party supplies niche?: 93 brands and 103 sellers compete. The top 5 products take 20% of clicks and top 5 brands hold 21% of demand.
What do buyers complain about in farm birthday party supplies?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Thickness. The return rate is 2.6%.
When does demand for farm birthday party supplies peak?: Demand is steady year-round — the busiest month runs 2.4× the quietest.
What does it cost to enter the farm birthday party supplies niche?: Listings span $4.36–$39.49; the average listing price is $16.58 (sweet spot $15–$100). The average incumbent carries 398 reviews — the moat a new listing must climb.