Is family tree wall decor profitable to sell on Amazon United States?

The niche generates $152K/yr across 75 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -13.2%. Flapen's verdict: Worth a look (51/100).

How competitive is the family tree wall decor niche?

66 brands and 77 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 31% of demand.

What do buyers complain about in family tree wall decor?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 3.5%.

When does demand for family tree wall decor peak?

Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.

What does it cost to enter the family tree wall decor niche?

Listings span $7.78–$186.51; the average listing price is $26.50 (sweet spot $15–$100). The average incumbent carries 727 reviews — the moat a new listing must climb.

family tree wall decor

Worth a look

Shows no brand lock-in (top 5 brands take 31% of clicks), but weak search conversion (1.0%) keeps it on the watch list.

Brand share

Incredible31%

top-5 brand share — no brand owns this niche

Avg price

Incredible$26.50

avg listing price — sweet spot $15–$100

Competition

Great28%

top-5 click share — an open shelf

Review moat

Good727.07

avg incumbent reviews — the moat a new listing must climb

Price range

Okay$7.78–$186.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Returns

Okay3.5%

return rate — above 5% kills the launch gate

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$152K

$152K/yr · 552K searches

Growth

Bad-13.2%

90-day search growth — must beat 0% to launch

Conversion

Bad1.0%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, family tree wall decor is a $152K/yr Amazon United States market (552K searches/yr). The top 5 brands hold 31% of demand. Demand peaks in Jan–Dec. Verdict: Worth a look — 51/100.

Data updated Aug 1, 2026 · scored weekly · How we score niches

family tree wall decor market data

Units sold / yr: 6K–8K; avg 0–100/product
Revenue / yr: $159K–$212K; units × avg price
Conversion rate: 1.0%
Avg BSR: #6,616
Page quality: 0%
Prime: 91%
Sponsored: 93%
Out of stock: 5.2%
Avg brand age: 30 months
Avg seller age: 171 days

Competition & brand share

Clicks spread well past the top 5 (28% combined) — an open shelf where new products get seen.

Brands

66 rising

Sellers

Top-5 brand share

31%

Top 20: 66%

Top-5 click share

28%

Top 20: 61%

Open market

65%

DecorSmart10%
Yalikop6%
hejiagongsi5%
ADDMES5%
Rajukit5%
Zzbakress4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -13.2% search growth over the last 90 days.

Peak months: Jan, Dec · busiest ÷ quietest = 2.0×

Open Trend

Top family tree wall decor search terms

family tree wall decor232K/yr -16.0%0.2% conv.
family sign81K/yr -11.6%0.8% conv.
family signs for home decor wall72K/yr -10.9%1.0% conv.
family signs19K/yr -4.8%0.8% conv.
family wall sign17K/yr -17.8%0.8% conv.
family quotes wall decor13K/yr +3.3%0.3% conv.
family is everything wall decor10K/yr -15.7%0.6% conv.
blended family wall decor9K/yr -14.0%0.1% conv.
family signs for home decor8K/yr +85.2%0.8% conv.
family plaque9K/yr +18.8%0.6% conv.

All search terms

Top family tree wall decor products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

DecorSmart Love Family Tree Wall Decor Picture Frame Collage Removable 3D DIY Acrylic Wall Stickers for Living Room with Red Heart and Quote Family Like Branches on a Tree

DecorSmart$29.754.2★1,007 rev

Family Tree Wall Decal Acrylic 3D DIY Mirror Sticker Photo Frames Removable Wall Art Decals Home Decorations for Living Room Bedroom Kitchen Dining Office 47 x 47 Inch(Black)

Yalikop$16.764.2★599 rev

hejiagongsi Picture Frames Collage Wall Decor - Family Tree Wall Decor for Living Room 4x6 5x7 8x10 11x14 3D DIY-Acrylic Family Wall Decor Photo Collage Frame for Wall

hejiagongsi$28.873.6★711 rev

ADDMES Wooden Home wall decoration signs Pantry Kitchen Sign Laundry Bathroom Sweet Dreams Sign Decor for kitchen bedroom pantry bathroom (Family)

ADDMES$9.914.6★651 rev

Rajukit Our Family Metal Wall Decor Sign for Home

Rajukit$14.944.7★199 rev

Newest

by launch date

flangairy Wooden Family Sign Wood Frame Family Wall Decor Rustic Decorative Signage Plaques Indoor Table Centerpieces Shelf Desk Entryway Living Room Mantel Farmhouse Decorations for Home

flangairy$12.73152 rev

6mo ago

RAINBOW WSK Large Family Tree Wall Decor - Picture Frame Collage Wall Stickers Decor Family Photos Wall Decals Peel and Stick for Classroom Living Room Home 62 x 61 inch RW-3991 (01-Tree)

RAINBOW WSK$17.9613 rev

8mo ago

bllokna Family Tree Wall Decor Picture Frame Collage Home Decorations Acrylic 3D DIY Stickers Photo Collage Frame for Living Room With Home Sign This is Us

bllokna$24.3931 rev

9mo ago

OYEFLY Metal Family Sign Wall Art Decor Black Metal Family Wall Decor (style1 14.5in)

OYEFLY$10.0063 rev

1y ago

3D Wood Family Wall Decor 36 x 16 Framed Family Sign Wall Art 3D Pictures for Living Room (Ready to Hang 12x16 inches Set of 3 Framed)

KIOSSUT$36.41271 rev

1y ago

What buyers say about family tree wall decor

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall22%

“Excellent Product”

Advertised Vs Actual Product16%

“As advertised”

Gifting Purpose9%

“Christmas Gift”

Size-Overall8%

“Good size”

Design-Overall8%

“Love this make the living look great”

Value For Money7%

“Great for the price”

Ease Of Use4%

“This was great very easy to work with”

Weight Light4%

“The metal feels lightweight”

Assembly/Installation4%

“Easy to set up”

Color2%

“Super pretty”

What buyers complain about

Size-Overall29%

“Way too small”

Quality-Overall11%

“bad quality”

Adhesion/Stickiness9%

“Dont even get me started on the adhesive”

Assembly/Installation6%

“Too many pieces to put together”

Thickness5%

“Thin”

Gifting Purpose4%

“It was a gift and it did not have the usual names, dates, etc”

Value For Money3%

“Very expensive for no reason”

Durability3%

“It broke easily”

Frame Quality3%

“frames dont come”

Advertised Vs Actual Product3%

“The actual product did not match the description”

Top return reasons

Size-Overall37%

Advertised Vs Actual Product10%

Frame Quality9%

Defective Material/Parts8%

Color5%

Material Quality5%

Quality-Overall4%

Wood Quality4%

Adhesion/Stickiness3%

Assembly/Installation2%

Common questions

Is family tree wall decor profitable to sell on Amazon United States?: The niche generates $152K/yr across 75 tracked products. 0 of 8 products launched in the last 360 days are still selling. 90-day search growth is -13.2%. Flapen's verdict: Worth a look (51/100).
How competitive is the family tree wall decor niche?: 66 brands and 77 sellers compete. The top 5 products take 28% of clicks and top 5 brands hold 31% of demand.
What do buyers complain about in family tree wall decor?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Adhesion/Stickiness. The return rate is 3.5%.
When does demand for family tree wall decor peak?: Demand peaks in Jan–Dec; the busiest month runs 2.0× the quietest.
What does it cost to enter the family tree wall decor niche?: Listings span $7.78–$186.51; the average listing price is $26.50 (sweet spot $15–$100). The average incumbent carries 727 reviews — the moat a new listing must climb.