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Fallout Birthday Decorations

Fail

Demand is soft, at -41.7% this quarter, so Fallout Birthday Decorations is a Fail.

Flapen Score
37
37 / 100
Ranks 9,707 of 11,240 Home & Kitchen niches · −12 vs the category median of 49
Market size
$22K/yr46K searches / yr
90-day growth
-41.7%search demand this quarter
Competition
61%top-5 click share · 11 brands · 14 sellers

Flapen Score

Fallout Birthday Decorations against its category

The dotted line is the Home & Kitchen average. Past it, Fallout Birthday Decorations is stronger. Inside it, weaker.

37Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fallout Birthday Decorations market on Amazon at a glance

Shoppers on Amazon United States searched for Fallout Birthday Decorations 46K times last year and spent an estimated $22K. The top 5 brands take 89% of clicks. Flapen scores it 37 out of 100, a Fail.

01 · Demand

An estimated 3.0% of those searches ended in a purchase.

Shoppers searched for this 46K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 3.0% of those searches ended in a purchase. Searches in the last 90 days moved -41.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $22K a year.

Searches, last 12 months
46K
Growth, 90 days vs prior 90
-41.7%
Conversion, latest week
3.0%
Market size, estimated
$22Ka year
Top search term
fallout birthday decorations25K searches a year

02 · Price

A sale here is worth $16.00.

Listings sell for $16.00 on average, from $7.21 to $26.53. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At $16.00 that is $0 to $2K a year per listing.

Average price
$16.00inside the $15 to $100 sweet spot
Price range
$7.21–$26.53
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–2K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
0.3%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.0% of listings are out of stock. The average listing ranks #4,437 within Banners. It carries 190 reviews at 4.64 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
100%
Out of stock, average day
7.0%
Average rank
#4,437in Banners
Average rating
4.64 starsAmazon United States average 4.42 stars
Average reviews
190per listing
Listings tracked
17

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
32 months

Products

Top Fallout Birthday Decorations products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 61% of clicks. Leaders hold, but buyers still shop past them.

Brands

11 falling

Sellers

14

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

7%

  • Brand 153%
  • Brand 218%
  • Brand 37%
  • Brand 46%
  • Brand 54%
  • Brand 64%
  • Open — no brand owns it (5 brands, 7%)

Demand

Fallout Birthday Decorations search demand

Weekly searches over the year. Pick a range.

1K600Mar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Search terms

Top Fallout Birthday Decorations search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fallout birthday decorations25K/yr
  • fallout party decorations12K/yr
  • fallout birthday10K/yr

Reviews and returns

What reviews say buyers love and hate about Fallout Birthday Decorations

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Flavor”
28%of negative reviews mention “Taste-Overall”
0.3%of orders come back
“Ghoulish Taste”
A buyer, on “Taste-Overall”28% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Fallout Birthday Decorations questions

Answered from the same tracked data.