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fallout birthday decorations

Skip it

Soft demand (-41.7% this quarter) — this niche doesn't clear our bar today.

Market size 5Growth 4Conversion 37Competition 39Returns 99Price range 60Avg price 78Brand share 27Review moat 91Quality gap 23

Returns

Incredible0.3%

return rate — above 5% kills the launch gate

Review moat

Great189.65

avg incumbent reviews — the moat a new listing must climb

Avg price

Great$16.00

avg listing price — sweet spot $15–$100

Price range

Good$7.21–$26.53

cheapest to priciest tracked listing — scored on the share inside $15–$100

Competition

Okay61%

top-5 click share — leaders hold, buyers still browse

Conversion

Okay3.0%

search→purchase rate — share of searches ending in a sale

Brand share

Okay89%

top-5 brand share — brands hold most of the demand

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

Market size

Bad$22K

$22K/yr · 46K searches

Growth

Bad-41.7%

90-day search growth — must beat 0% to launch

According to Flapen's Amazon United States niche tracking, fallout birthday decorations is a $22K/yr Amazon United States market (46K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 37/100.

Data updated Jul 22, 2026 · scored weekly · How we score niches

fallout birthday decorations market data

Units sold / yr
2K–2K
avg 0–100/product
Revenue / yr
$24K–$32K
units × avg price
Conversion rate
3.0%
Avg BSR
#4,437
Page quality
0%
Prime
100%
Sponsored
82%
Out of stock
7.0%
Avg brand age
32 months
Avg seller age
167 days

Competition & brand share

The top 5 products take 61% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 falling

Sellers

14

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

61%

Top 20: 100%

Open market

7%

  • Fuyhiuous53%
  • PINUO18%
  • EKIH7%
  • Ezcpigei6%
  • ELZEM4%
  • Antetek4%
  • Open — no brand owns it (5 brands, 7%)

Demand

Weekly Amazon search volume, last 17 weeks — -41.7% search growth over the last 90 days.
1K600Mar '26Apr '26Apr '26May '26May '26Jun '26Jun '26Jul '26Jul '26

Top fallout birthday decorations search terms

  • fallout birthday decorations25K/yr
  • fallout party decorations12K/yr
  • fallout birthday10K/yr
All search terms

Top fallout birthday decorations products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%$1K10%$2K15%$3K20%$4K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about fallout birthday decorations

What buyers praise and complain about, mined from review topics.

What buyers love

Flavor25%

“Good flavor”

Taste-Overall13%

“I was excited for the drinks”

Quality-Overall9%

“not terrible at all”

Value For Money7%

“Worth it”

Adhesion/Stickiness5%

“Sticky is not too much”

Design-Overall4%

“He loves the designs”

Size-Overall4%

“Good size”

Fun/Entertainment Experience3%

“Super fun”

Advertised Vs Actual Product3%

“Just what I was waiting for”

Gifting Purpose2%

“the cool box they came in to give as a gift”

What buyers complain about

Taste-Overall28%

“Ghoulish Taste”

Flavor20%

“mine was missing the Orange flavor”

Value For Money5%

“Price has raised a little bit”

Smell5%

“Tablecloths had a heavy chemical smell”

Advertised Vs Actual Product4%

“They look great just not the size shown in the pictures for this product”

Size-Overall4%

“This was bigger than I expected it to be”

Nutritional Content2%

“besides personally I really disliked the low calorie ones as they lacked real flavor”

Caffeine Content2%

“Had 190mg of caffeine which was a lot”

Contamination2%

“Ive never had this issue before and I believe its mold or contamination, usually filtered and with nothing floating”

Alcohol Flavor2%

“Sort of Alcohol-y tones”

Top return reasons

Size-Overall46%
Advertised Vs Actual Product9%
Value For Money7%
Color7%
Adhesion/Stickiness5%
Smell5%
Quality-Overall4%
Defective Material/Parts4%
Inflation/Deflation3%
Leak-Proof3%

Common questions

Is fallout birthday decorations profitable to sell on Amazon United States?
The niche generates $22K/yr across 17 tracked products. 1 of 7 products launched in the last 360 days are still selling. 90-day search growth is -41.7%. Flapen's verdict: Skip it (37/100).
How competitive is the fallout birthday decorations niche?
11 brands and 14 sellers compete. The top 5 products take 61% of clicks and top 5 brands hold 89% of demand.
What do buyers complain about in fallout birthday decorations?
Top complaints mined from reviews: Taste-Overall, Flavor, Value For Money. The return rate is 0.3%.
What does it cost to enter the fallout birthday decorations niche?
Listings span $7.21–$26.53; the average listing price is $16.00 (sweet spot $15–$100). The average incumbent carries 190 reviews — the moat a new listing must climb.