Fall Lanterns
MaybeSearch demand grew +766.4% this quarter. But shoppers spend an estimated $18K a year here, so Fall Lanterns is a Maybe.
- Flapen Score
- 52 / 100Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 4952
- Market size
- $18K/yr60K searches / yr
- 90-day growth
- +766.4%search demand this quarter
- Competition
- 66%top-5 click share · 11 brands · 17 sellers
Flapen Score
Fall Lanterns against its category
The dotted line is the Home & Kitchen average. Past it, Fall Lanterns is stronger. Inside it, weaker.
Market
The Fall Lanterns market on Amazon at a glance
Shoppers on Amazon United States searched for Fall Lanterns 60K times last year and spent an estimated $18K. The top 5 brands take 66% of clicks. Flapen scores it 52 out of 100, a Maybe.
01 · Demand
An estimated 1.0% of those searches ended in a purchase.
Shoppers searched for this 60K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.0% of those searches ended in a purchase. Searches in the last 90 days moved +766.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $18K a year.
- Searches, last 12 months
- 60K
- Growth, 90 days vs prior 90
- +766.4%
- Conversion, latest week
- 1.0%
- Market size, estimated
- $18Ka year
- Top search term
- fall lanterns21K searches a year
02 · Price
A sale here is worth $28.78.
Listings sell for $28.78 on average, from $20.28 to $47.64. Amazon reports units sold in ranges. This niche sold 750 to 1K a year. The average listing sells 0 to 100 of them. At $28.78 that is $0 to $3K a year per listing.
- Average price
- $28.78inside the $15 to $100 sweet spot
- Price range
- $20.28–$47.64
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 750–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 3.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
73% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 35.3% of listings are out of stock. The average listing ranks #401 within Candleholders. It carries 264 reviews at 4.40 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 73%
- Prime listings
- 100%
- Out of stock, average day
- 35.3%
- Average rank
- #401in Candleholders
- Average rating
- 4.40 starsAmazon United States average 4.42 stars
- Average reviews
- 264per listing
- Listings tracked
- 11
04 · Newcomers
0 of last year's 4 launches cleared the first-year sales bar.
4 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 4
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 29 months
Products
Top Fall Lanterns products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 66% of clicks. Leaders hold, but buyers still shop past them.
Brands
11 falling
Sellers
17
Top-5 brand share
66%
Top 20: 100%
Top-5 click share
66%
Top 20: 100%
Open market
34%
- Brand 120%
- Brand 211%
- Brand 310%
- Brand 48%
- Brand 58%
- Brand 68%
Demand
Fall Lanterns search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug, Sep, Oct · busiest ÷ quietest = 172.7× · 9 of 12 months tracked
Search terms
Top Fall Lanterns search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- fall lanterns21K/yr
- fall lantern decor10K/yr
- fall lantern11K/yr
- fall lanterns decorative indoor6K/yr
- outdoor fall lanterns7K/yr
- fall lanterns decorative outdoor5K/yr
Reviews and returns
What reviews say buyers love and hate about Fall Lanterns
We read the reviews and the return reasons for every product selling here.
“Smaller than I thought”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Fall Lanterns questions
Answered from the same tracked data.









