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Fall Bedding

Maybe

Search demand grew +278.2% this quarter. But buyers convert on only 0.1% of searches, so Fall Bedding is a Maybe.

Flapen Score
55
55 / 100
Top 22% of 11,240 Home & Kitchen niches · +6 vs the category median of 49
Market size
$27K/yr456K searches / yr
90-day growth
+278.2%search demand this quarter
Competition
33%top-5 click share · 29 brands · 48 sellers

Flapen Score

Fall Bedding against its category

The dotted line is the Home & Kitchen average. Past it, Fall Bedding is stronger. Inside it, weaker.

55Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Fall Bedding market on Amazon at a glance

Shoppers on Amazon United States searched for Fall Bedding 456K times last year and spent an estimated $27K. The top 5 brands take 47% of clicks. Demand peaks in Aug–Sep–Oct. Flapen scores it 55 out of 100, a Maybe.

01 · Demand

An estimated 0.1% of those searches ended in a purchase.

Shoppers searched for this 456K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.1% of those searches ended in a purchase. Searches in the last 90 days moved +278.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $27K a year.

Searches, last 12 months
456K
Growth, 90 days vs prior 90
+278.2%
Conversion, latest week
0.1%
Market size, estimated
$27Ka year
Peak month
September137.1× the quietest month
Top search term
fall quilt54K searches a year

02 · Price

A sale here is worth $49.28.

Listings sell for $49.28 on average, from $22.95 to $88.22. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $49.28 that is $0 to $5K a year per listing.

Average price
$49.28inside the $15 to $100 sweet spot
Price range
$22.95–$88.22
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$5K
Returns
4.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

77% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 22.5% of listings are out of stock. The average listing ranks #485 within Comforters & Sets. It carries 2,644 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings
77%
Prime listings
98%
Out of stock, average day
22.5%
Average rank
#485in Comforters & Sets
Average rating
4.57 starsAmazon United States average 4.42 stars
Average reviews
2,644per listing
Listings tracked
57

04 · Newcomers

1 of last year's 8 launches cleared the first-year sales bar.

8 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months
8
Successful launches
1Amazon's first-year sales bar
Average brand age
39 months

Products

Top Fall Bedding products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 33% of clicks. An open shelf where new products get seen.

Brands

29 falling

Sellers

48

Top-5 brand share

47%

Top 20: 92%

Top-5 click share

33%

Top 20: 65%

Open market

48%

  • Brand 112%
  • Brand 210%
  • Brand 310%
  • Brand 48%
  • Brand 58%
  • Brand 66%

Demand

Fall Bedding search demand

Weekly searches over the year, seasonality beneath. Pick a range.

80K60KSpike '24Spike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Aug, Sep, Oct · busiest ÷ quietest = 137.1×

Search terms

Top Fall Bedding search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • fall quilt54K/yr
  • autumn bedding sets33K/yr
  • fall quilts queen size36K/yr
  • fall quilts king size44K/yr
  • fall quilts24K/yr
  • fall comforter set king53K/yr
  • fall bedding king66K/yr
  • autumn bedding12K/yr
  • fall king size comforter set22K/yr
  • autumn quilt8K/yr

Reviews and returns

What reviews say buyers love and hate about Fall Bedding

We read the reviews and the return reasons for every product selling here.

14%of positive reviews mention “Color”
14%of negative reviews mention “Size-Overall”
4.2%of orders come back
“Runs Small”
A buyer, on “Size-Overall”14% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Fall Bedding questions

Answered from the same tracked data.