Is evergreen wreath profitable to sell on Amazon United States?

The niche generates $0/yr across 12 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +3.4%. Flapen's verdict: Skip it (40/100).

How competitive is the evergreen wreath niche?

12 brands and 25 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 63% of demand.

What do buyers complain about in evergreen wreath?

Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 6.2% — above our launch gate.

When does demand for evergreen wreath peak?

Demand peaks in Oct–Nov–Dec; the busiest month runs 36.9× the quietest.

What does it cost to enter the evergreen wreath niche?

Listings span $9.65–$46.77; the average listing price is $26.50 (sweet spot $15–$100). The average incumbent carries 659 reviews — the moat a new listing must climb.

evergreen wreath

Skip it

A small market ($0/yr) — this niche doesn't clear our bar today.

Avg price

Incredible$26.50

avg listing price — sweet spot $15–$100

Price range

Great$9.65–$46.77

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.2★

avg incumbent rating — lower means beatable quality

Review moat

Good658.5

avg incumbent reviews — the moat a new listing must climb

Brand share

Good63%

top-5 brand share — brands hold most of the demand

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Growth

Okay+3.4%

90-day search growth — must beat 0% to launch

Returns

Bad6.2%

return rate — above 5% kills the launch gate

Market size

Bad$0

$0/yr · 39K searches

Conversion

Bad0.0%

search→purchase rate — share of searches ending in a sale

Signals No Dominant Brand Low Review Barrier High Returns

According to Flapen's Amazon United States niche tracking, evergreen wreath is a $0/yr Amazon United States market (39K searches/yr). The top 5 brands hold 63% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 40/100.

Data updated Aug 2, 2026 · scored weekly · How we score niches

evergreen wreath market data

Units sold / yr: 500–750; avg 0–100/product
Revenue / yr: $13K–$20K; units × avg price
Conversion rate: 0.0%
Avg BSR: #799
Page quality: 0%
Prime: 83%
Sponsored: 75%
Out of stock: 29.9%
Avg brand age: 29 months
Avg seller age: 196 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

12 rising

Sellers

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

37%

TURNMEON20%
ChYoung9%
BINFEN9%
Northlight9%
DDHS8%
JDKPK8%

Demand & seasonality

Weekly Amazon search volume, last 84 weeks — +3.4% search growth over the last 90 days.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 36.9×

Open Trend

Top evergreen wreath search terms

evergreen wreath18K/yr -4.9%0.4% conv.
green christmas wreath7K/yr +61.5%0.0% conv.
plain christmas wreath14K/yr -5.6%0.0% conv.

All search terms

Top evergreen wreath products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 12 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

24 Inch Real Touch Norfolk Pine Wreath Christmas Wreaths for Front Door Large Artificial Christmas Wreath Outdoor Greenery Wreaths for Wall Window Porch Farmhouse Indoor Outdoor Home Holiday Decor

TURNMEON$28.224.3★29 rev

ChYoung 12 Inch Christmas Green Wreath DIY Plain Wreaths for Xmas Decor

ChYoung$9.653.1★15 rev

BINFEN 20 Green Faux Norfolk Pine Christmas Winter Wreath Mixed with Real Touch Fake Cypress Cedar & Spruce Xmas Wreaths for Front Door Porch Mantel & Fireplace

BINFEN$31.604.6★88 rev

Canadian Pine Small Artificial Christmas Wreath - 12 - Unlit

Northlight$12.714.0★29 rev

DDHS 20 Boxwood Wreaths Front Door Artificial Spring Wreath. Wreaths for Front Door Farmhouse Wedding Green Year Round Indoor Outdoor for Summer Wreath St Patricks Day Decorations -(Hello Sign)

DDHS$32.784.7★989 rev

Newest

by launch date

JDKPK 26 Inch Large Boxwoods Wreaths for Front Door Artificial Green Leaves Greenery Indoor Outdoor Wreath Home Decor Porch Window Wall Farmhouse Door Decorations Spring Summer Fall All Seasons

JDKPK$40.61200 rev

6mo ago

Amorise 26 Artificial Spring Summer Christmas Greenery Wreath for Front Door Real Touch Artificial Norfork Pine Wreath for Outoor Inooor Porch Window Wall Xmas Year Round Home Decor

AMORISE$30.6652 rev

9mo ago

IPLNTS 18 Inch Christmas Wreath for Front Door Plain Plastic Pine Garland with Pine Cones for Walls Windows Porches Indoor Outdoor Home Decor

IPLNTS$18.7633 rev

10mo ago

Joyhalo 23 Realistic Christmas Cedar Wreaths for Front Door Real Touch Norfolk Pine Wreath Artificial Everygreen Wreath for Walls Porches Farmhouse Outdoor Christmas Decor

joyhalo$46.7722 rev

1y ago

24 Inch Real Touch Norfolk Pine Wreath Christmas Wreaths for Front Door Large Artificial Christmas Wreath Outdoor Greenery Wreaths for Wall Window Porch Farmhouse Indoor Outdoor Home Holiday Decor

TURNMEON$28.2229 rev

1y ago

What buyers say about evergreen wreath

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall17%

“Amazing quality”

Value For Money16%

“Great Value”

Size-Overall12%

“I like the size, very simple”

Advertised Vs Actual Product9%

“As described”

Color7%

“Beautiful green color and realistic looking”

Embellishment/Embroidery Quality7%

“This wreath is very nice”

Ease Of Use4%

“it was so easy”

Design-Overall4%

“Nice placement on design as well”

Shape/Style3%

“holds its shape well”

Weight Light3%

“It's very lightweight”

What buyers complain about

Size-Overall32%

“not a fit”

Quality-Overall12%

“A piece of junk”

Advertised Vs Actual Product7%

“NOTHING LIKE THE PICTURE”

Smell5%

“It smells of strong plastic”

Fluffiness4%

“Not as full as the picture even after fluffing”

Material Quality3%

“although is not the strongest quality material”

Durability2%

“plus theyre falling off like crazy”

Thickness2%

“Not very thick”

Suitable For Indoor1%

“If wanting to use indoors, would not recommend”

Measurement/Reading Accuracy1%

“the wreath does not measure this”

Top return reasons

Size-Overall55%

Advertised Vs Actual Product12%

Quality-Overall12%

Material Quality4%

Color4%

Shape/Style3%

Value For Money1%

Smell1%

Defective Material/Parts1%

Thin1%

Common questions

Is evergreen wreath profitable to sell on Amazon United States?: The niche generates $0/yr across 12 tracked products. 1 of 3 products launched in the last 360 days are still selling. 90-day search growth is +3.4%. Flapen's verdict: Skip it (40/100).
How competitive is the evergreen wreath niche?: 12 brands and 25 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 63% of demand.
What do buyers complain about in evergreen wreath?: Top complaints mined from reviews: Size-Overall, Quality-Overall, Advertised Vs Actual Product. The return rate is 6.2% — above our launch gate.
When does demand for evergreen wreath peak?: Demand peaks in Oct–Nov–Dec; the busiest month runs 36.9× the quietest.
What does it cost to enter the evergreen wreath niche?: Listings span $9.65–$46.77; the average listing price is $26.50 (sweet spot $15–$100). The average incumbent carries 659 reviews — the moat a new listing must climb.