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Evergreen Wreath

Fail

Shoppers spend an estimated $0 a year here, so Evergreen Wreath is a Fail.

Flapen Score
40
40 / 100
Ranks 9,007 of 11,240 Home & Kitchen niches · −9 vs the category median of 49
Market size
$0/yr39K searches / yr
90-day growth
+3.4%search demand this quarter
Competition
63%top-5 click share · 12 brands · 25 sellers

Flapen Score

Evergreen Wreath against its category

The dotted line is the Home & Kitchen average. Past it, Evergreen Wreath is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Evergreen Wreath market on Amazon at a glance

Shoppers on Amazon United States searched for Evergreen Wreath 39K times last year and spent an estimated $0. The top 5 brands take 63% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 0.0% of those searches ended in a purchase.

Shoppers searched for this 39K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved +3.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $0 a year.

Searches, last 12 months
39K
Growth, 90 days vs prior 90
+3.4%
Conversion, latest week
0.0%
Market size, estimated
$0a year
Peak month
November36.9× the quietest month
Top search term
evergreen wreath18K searches a year

02 · Price

A sale here is worth $26.50.

Listings sell for $26.50 on average, from $9.65 to $46.77. Amazon reports units sold in ranges. This niche sold 500 to 750 a year. The average listing sells 0 to 100 of them. At $26.50 that is $0 to $3K a year per listing.

Average price
$26.50inside the $15 to $100 sweet spot
Price range
$9.65–$46.77
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
500–750
Units per listing a year
0–100
Revenue per listing a year
$0–$3K
Returns
6.2%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

75% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 29.9% of listings are out of stock. The average listing ranks #799 within Wreaths. It carries 659 reviews at 4.20 stars, so a new listing needs social proof before a better product.

Sponsored listings
75%
Prime listings
83%
Out of stock, average day
29.9%
Average rank
#799in Wreaths
Average rating
4.20 starsAmazon United States average 4.42 stars
Average reviews
659per listing
Listings tracked
12

04 · Newcomers

1 of last year's 3 launches cleared the first-year sales bar.

3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 29 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
3
Successful launches
1Amazon's first-year sales bar
Average brand age
29 months

Products

Top Evergreen Wreath products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 63% of clicks. Leaders hold, but buyers still shop past them.

Brands

12 rising

Sellers

25

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

37%

  • Brand 120%
  • Brand 29%
  • Brand 39%
  • Brand 49%
  • Brand 58%
  • Brand 68%

Demand

Evergreen Wreath search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KSpike '25Prime Day '25Holiday '25Spike '26Prime Day '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJunJul

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 36.9×

Search terms

Top Evergreen Wreath search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • evergreen wreath18K/yr
  • green christmas wreath7K/yr
  • plain christmas wreath14K/yr

Reviews and returns

What reviews say buyers love and hate about Evergreen Wreath

We read the reviews and the return reasons for every product selling here.

17%of positive reviews mention “Quality-Overall”
32%of negative reviews mention “Size-Overall”
6.2%of orders come back
“not a fit”
A buyer, on “Size-Overall”32% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Evergreen Wreath questions

Answered from the same tracked data.