Euro Sham Pillow Covers

Shoppers searched for this 530K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.8% of those searches ended in a purchase. Searches in the last 90 days moved -0.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $236K a year.

Searches, last 12 months

530K

Growth, 90 days vs prior 90

-0.8%

Conversion, latest week

1.8%

Market size, estimated

$236Ka year

Peak month

August3.3× the quietest month

Top search term

euro sham72K searches a year

Listings sell for $24.96 on average, from $5.92 to $50.36. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At $24.96 that is $2K to $6K a year per listing.

Average price

$24.96inside the $15 to $100 sweet spot

Price range

$5.92–$50.36

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

5.9%of orders · Amazon United States median 2.1%

88% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #232 within Sheets & Pillowcases. It carries 10,402 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

88%

Prime listings

98%

Out of stock, average day

4.5%

Average rank

#232in Sheets & Pillowcases

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

10,402per listing

Listings tracked

58

10 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

5Amazon's first-year sales bar

Average brand age

51 months