Enhypen

Shoppers searched for this 1.5M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -29.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated $398K a year.

Searches, last 12 months

1.5M

Growth, 90 days vs prior 90

-29.2%

Conversion, latest week

0.9%

Market size, estimated

$398Ka year

Peak month

December3.6× the quietest month

Top search term

enhypen784K searches a year

Listings sell for $29.30 on average, from $9.27 to $69.52. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 100 to 250 of them. At $29.30 that is $3K to $7K a year per listing.

Average price

$29.30inside the $15 to $100 sweet spot

Price range

$9.27–$69.52

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

13K–15K

Units per listing a year

100–250

Revenue per listing a year

$3K–$7K

Returns

1.0%of orders · Amazon United States median 2.1%

65% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.6% of listings are out of stock. The average listing ranks #1,100 within Photo Albums. It carries 72 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings

65%

Prime listings

100%

Out of stock, average day

7.6%

Average rank

#1,100in Photo Albums

Average rating

4.65 starsAmazon United States average 4.42 stars

Average reviews

72per listing

Listings tracked

37

16 products launched here in the last 12 months. 8 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 32 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

16

Successful launches

8Amazon's first-year sales bar

Average brand age

32 months