englander air mattress
Skip itA concentrated shelf (top 5 take 100% of clicks) — this niche doesn't clear our bar today.
Avg price
Good$110.44avg listing price — sweet spot $15–$100
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Good+28.5%90-day search growth — must beat 0% to launch
Conversion
Okay2.6%search→purchase rate — share of searches ending in a sale
Price range
Okay$86.77–$134.67cheapest to priciest tracked listing — scored on the share inside $15–$100
Review moat
Bad26,060avg incumbent reviews — the moat a new listing must climb
Returns
Bad8.9%return rate — above 5% kills the launch gate
Market size
Bad$20K$20K/yr · 7K searches
Competition
Bad100%top-5 click share — a locked-up shelf
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United States niche tracking, englander air mattress is a $20K/yr Amazon United States market (7K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Aug. Verdict: Skip it — 25/100.
Data updated Jul 16, 2026 · scored weekly · How we score niches
englander air mattress market data
- Units sold / yr
- 100–250
- avg 0–100/product
- Revenue / yr
- $11K–$28K
- units × avg price
- Conversion rate
- 2.6%
- Avg BSR
- #60
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 100%
- Out of stock
- 0.0%
- Avg brand age
- 47 months
- Avg seller age
- 165 days
Competition & brand share
The top 5 products capture 100% of clicks — a locked-up shelf that new listings rarely crack.Brands
2 falling
Sellers
9
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
100%
Top 20: 100%
Open market
0%
- Englander95%
- King Koil5%
Demand & seasonality
Weekly Amazon search volume, last 101 weeks — +28.5% search growth over the last 90 days.Peak months: Aug · busiest ÷ quietest = 3.4×
Top englander air mattress search terms
- englander air mattress4K/yr
- englander3K/yr
- englander air mattress with built in pump8/yr
Top englander air mattress products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 3 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Englander Twin Air Mattress - Double High 300 LB Capacity Luxury Camping Mattress with Built-in Pump Waterproof and Microfiber
Englander$86.774.4★14,024 rev
Englander First Ever Microfiber Air Mattress Microfiber Airbed with Built in Pump Queen Brown/Cream Top
Englander$109.874.4★14,024 rev
King Koil 20 Queen Air Mattress with Built-in High-Speed Pump - CNN Underscored Top Pick Sleeps Like a Real Bed Inflates in 2 Minutes 600 lb Capacity for Guests Camping Home 1-Year Warranty
King Koil$134.674.4★50,132 rev
Newest
by launch dateEnglander First Ever Microfiber Air Mattress Microfiber Airbed with Built in Pump Queen Brown/Cream Top
Englander$109.8714,024 rev
Englander Twin Air Mattress - Double High 300 LB Capacity Luxury Camping Mattress with Built-in Pump Waterproof and Microfiber
Englander$86.7714,024 rev
King Koil 20 Queen Air Mattress with Built-in High-Speed Pump - CNN Underscored Top Pick Sleeps Like a Real Bed Inflates in 2 Minutes 600 lb Capacity for Guests Camping Home 1-Year Warranty
King Koil$134.6750,132 rev
Trending
90-day click momentumKing Koil 20 Queen Air Mattress with Built-in High-Speed Pump - CNN Underscored Top Pick Sleeps Like a Real Bed Inflates in 2 Minutes 600 lb Capacity for Guests Camping Home 1-Year Warranty
King Koil$134.674.4★
Englander First Ever Microfiber Air Mattress Microfiber Airbed with Built in Pump Queen Brown/Cream Top
Englander$109.874.4★
Englander Twin Air Mattress - Double High 300 LB Capacity Luxury Camping Mattress with Built-in Pump Waterproof and Microfiber
Englander$86.774.4★
What buyers say about englander air mattress
What buyers praise and complain about, mined from review topics.What buyers love
“Very comfortable”
“Excellent quality and outstanding customer service”
“Worth the money”
“Soft edges”
“Perfect for out-of-town guest”
“is easy to use”
“Seems very sturdy”
“Correct size”
“Comfortable material”
“The box has the correct measurements llisted however”
What buyers complain about
“It developed a leak”
“then started deflating spontaneously”
“Broke within a month”
“Its way too short for the normal person”
“Wrong Advertising”
“Not happy for how much this cost”
“Not comfy”
“Terrible quality control/customer service”
“now it is beyond repair”
“not measuring up”
Top return reasons
Common questions
- Is englander air mattress profitable to sell on Amazon United States?
- The niche generates $20K/yr across 3 tracked products. 90-day search growth is +28.5%. Flapen's verdict: Skip it (25/100).
- How competitive is the englander air mattress niche?
- 2 brands and 9 sellers compete. The top 5 products take 100% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in englander air mattress?
- Top complaints mined from reviews: Leak-Proof, Inflation/Deflation, Durability. The return rate is 8.9% — above our launch gate.
- When does demand for englander air mattress peak?
- Demand peaks in Aug; the busiest month runs 3.4× the quietest.
- What does it cost to enter the englander air mattress niche?
- Listings span $86.77–$134.67; the average listing price is $110.44 (sweet spot $15–$100). The average incumbent carries 26,060 reviews — the moat a new listing must climb.