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Empty Shampoo Bottles

Maybe

The top 5 brands take only 52% of clicks. But shoppers spend an estimated $124K a year here, so Empty Shampoo Bottles is a Maybe.

Flapen Score
53
53 / 100
Top 30% of 11,240 Home & Kitchen niches · +4 vs the category median of 49
Market size
$124K/yr188K searches / yr
90-day growth
+2.5%search demand this quarter
Competition
41%top-5 click share · 25 brands · 32 sellers

Flapen Score

Empty Shampoo Bottles against its category

The dotted line is the Home & Kitchen average. Past it, Empty Shampoo Bottles is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Empty Shampoo Bottles market on Amazon at a glance

Shoppers on Amazon United States searched for Empty Shampoo Bottles 188K times last year and spent an estimated $124K. The top 5 brands take 52% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 5.7% of those searches ended in a purchase.

Shoppers searched for this 188K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.7% of those searches ended in a purchase. Searches in the last 90 days moved +2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $124K a year.

Searches, last 12 months
188K
Growth, 90 days vs prior 90
+2.5%
Conversion, latest week
5.7%
Market size, estimated
$124Ka year
Peak month
August1.4× the quietest month
Top search term
empty shampoo bottles50K searches a year

02 · Price

A sale here is worth $11.65.

Listings sell for $11.65 on average, from $5.94 to $26.15. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $11.65 that is $3K to $6K a year per listing.

Average price
$11.65under the $15 to $100 sweet spot
Price range
$5.94–$26.15
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
10K–13K
Units per listing a year
250–500
Revenue per listing a year
$3K–$6K
Returns
1.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

81% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #116 within Holders & Dispensers. It carries 1,952 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings
81%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#116in Holders & Dispensers
Average rating
4.55 starsAmazon United States average 4.42 stars
Average reviews
1,952per listing
Listings tracked
43

04 · Newcomers

4 of last year's 6 launches cleared the first-year sales bar.

6 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 38 months on average, so the names here are settling in.

Launched, last 12 months
6
Successful launches
4Amazon's first-year sales bar
Average brand age
38 months

Products

Top Empty Shampoo Bottles products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 41% of clicks. Leaders hold, but buyers still shop past them.

Brands

25 falling

Sellers

32

Top-5 brand share

52%

Top 20: 96%

Top-5 click share

41%

Top 20: 76%

Open market

42%

  • Brand 118%
  • Brand 214%
  • Brand 37%
  • Brand 46%
  • Brand 56%
  • Brand 65%

Demand

Empty Shampoo Bottles search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.4×

Search terms

Top Empty Shampoo Bottles search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • empty shampoo bottles50K/yr
  • glass shampoo bottles21K/yr
  • empty bottles for shampoo14K/yr
  • pump bottle for body wash11K/yr
  • pump bottle for shampoo9K/yr
  • empty shampoo bottle8K/yr
  • plastic shampoo bottles9K/yr
  • refillable body wash bottle7K/yr
  • clear shampoo bottles with pump5K/yr
  • conditioner bottle6K/yr

Reviews and returns

What reviews say buyers love and hate about Empty Shampoo Bottles

We read the reviews and the return reasons for every product selling here.

16%of positive reviews mention “Quality-Overall”
15%of negative reviews mention “Leak-Proof”
1.9%of orders come back
“They leak”
A buyer, on “Leak-Proof”15% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

14 topics

NegativePositive

FAQ

Common Empty Shampoo Bottles questions

Answered from the same tracked data.