Is empty shampoo bottles profitable to sell on Amazon United States?

The niche generates $124K/yr across 43 tracked products. 4 of 6 products launched in the last 360 days are still selling. 90-day search growth is +2.5%. Flapen's verdict: Worth a look (53/100).

How competitive is the empty shampoo bottles niche?

25 brands and 32 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 52% of demand.

What do buyers complain about in empty shampoo bottles?

Top complaints mined from reviews: Leak-Proof, Quality-Overall, Size-Overall. The return rate is 1.9%.

When does demand for empty shampoo bottles peak?

Demand is steady year-round — the busiest month runs 1.4× the quietest.

What does it cost to enter the empty shampoo bottles niche?

Listings span $5.94–$26.15; the average listing price is $11.65 (sweet spot $15–$100). The average incumbent carries 1,952 reviews — the moat a new listing must climb.

empty shampoo bottles

Worth a look

Shows no brand lock-in (top 5 brands take 52% of clicks), but a small market ($124K/yr) keeps it on the watch list.

Brand share

Great52%

top-5 brand share — no brand owns this niche

Returns

Great1.9%

return rate — above 5% kills the launch gate

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Conversion

Good5.7%

search→purchase rate — share of searches ending in a sale

Price range

Good$5.94–$26.15

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay$11.65

avg listing price — sweet spot $15–$100

Review moat

Okay1,951.65

avg incumbent reviews — the moat a new listing must climb

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Market size

Okay$124K

$124K/yr · 188K searches

Growth

Okay+2.5%

90-day search growth — must beat 0% to launch

Signals No Dominant Brand

According to Flapen's Amazon United States niche tracking, empty shampoo bottles is a $124K/yr Amazon United States market (188K searches/yr). The top 5 brands hold 52% of demand. Verdict: Worth a look — 53/100.

Data updated Jul 6, 2026 · scored weekly · How we score niches

empty shampoo bottles market data

Units sold / yr: 10K–13K; avg 250–500/product
Revenue / yr: $117K–$146K; units × avg price
Conversion rate: 5.7%
Avg BSR: #116
Page quality: 0%
Prime: 100%
Sponsored: 81%
Out of stock: 0.0%
Avg brand age: 38 months
Avg seller age: 163 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

25 falling

Sellers

Top-5 brand share

52%

Top 20: 96%

Top-5 click share

41%

Top 20: 76%

Open market

42%

ljdeals18%
KREMORV14%
UMETASS7%
Vioetry6%
DPLASKA6%
KIBAGA5%

Demand & seasonality

Weekly Amazon search volume, last 109 weeks — +2.5% search growth over the last 90 days.

No pronounced peak months · busiest ÷ quietest = 1.4×

Open Trend

Top empty shampoo bottles search terms

empty shampoo bottles50K/yr +6.4%5.0% conv.
glass shampoo bottles21K/yr +3.7%1.6% conv.
empty bottles for shampoo14K/yr +11.0%4.9% conv.
pump bottle for body wash11K/yr +1.5%5.7% conv.
pump bottle for shampoo9K/yr +20.8%5.9% conv.
empty shampoo bottle8K/yr -0.1%4.6% conv.
plastic shampoo bottles9K/yr +2.6%4.9% conv.
refillable body wash bottle7K/yr +1.6%2.9% conv.
clear shampoo bottles with pump5K/yr +65.3%3.7% conv.
conditioner bottle6K/yr +9.7%4.2% conv.

All search terms

Top empty shampoo bottles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

ljdeals 16 oz Clear Plastic Empty Bottles with Black Disc Top Caps Squeezable Refillable Containers for Shampoo Lotions Cream and more Pack of 2 BPA Free Made in USA

ljdeals$8.114.6★758 rev

KREMORV Plastic Pump Bottles Dispenser 2Pack 10oz Shampoo Bottle BPA Free

KREMORV$7.004.5★710 rev

Empty Plastic Pump Bottles Dispenser 4 Pack 16oz/500ml Portable Clear BPA-Free Cylinder Shampoo Lotion Hand Pump Bottle Durable Refillable Containers

Vioetry$9.914.5★4,404 rev

Bar5F Pump Bottle 32-Ounce 1-Liter Empty

Bar5F$9.634.6★1,840 rev

3Pcs 16 oz Clear Plastic Refillable Travel Bottles with Black Disc Top Caps

DPLASKA$9.974.6★202 rev

Newest

by launch date

3Pcs 8 oz Clear Plastic Empty Bottles with Black Disc Top Caps for Travel

DPLASKA$6.9643 rev

4mo ago

Stylish Shampoo and Conditioner Dispenser Set of 3 - Modern 20oz Shower Soap Bottles with Pump and Labels - Easy to Refill Body Wash Dispensers for an Instant Bathroom Decor Upgrade

KIBAGA$23.70132 rev

6mo ago

BRIGHTFROM Empty Shampoo Pump Bottle 32 OZ / 1 Liter BPA-Free Cylinder Containers Household & Commercial Use Black Pump - Leak Proof

BRIGHTFROM$7.4759 rev

11mo ago

ljdeals 8 oz Clear Plastic Empty Bottles with Black Disc Top Caps Squeezable Refillable Containers for Shampoo Lotions Cream and More Pack of 2 BPA Free Made in USA

ljdeals$6.32204 rev

1y ago

Empty Pump Bottles Dispenser 2 Pack 300ml/10.15oz. Clear Plastic Pump Bottle Dispenser for Essential Oil Soap Lotion Shampoo

Aurnoet$6.98355 rev

1y ago

What buyers say about empty shampoo bottles

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall16%

“Great looking product”

Size-Overall12%

“Perfect size for travel”

Advertised Vs Actual Product8%

“Exactly as pictured”

Value For Money7%

“Great deal”

Dispensing Mechanism6%

“Beautiful soap dispensers”

Ease Of Use5%

“easy to read”

Design-Overall5%

“Perfect for my decor”

Strength4%

“Very sturdy”

Leak-Proof4%

“They did not leak”

Durability3%

“Its made well of durable material”

What buyers complain about

Leak-Proof15%

“They leak”

Quality-Overall8%

“Quality Control lacking”

Size-Overall7%

“it did not fit”

Durability7%

“they break easily”

Dispensing Mechanism6%

“Worst pump dispensers”

Functionality-Overall6%

“Not functional”

Material Quality5%

“It will break quickly with how fragile the material is”

Ease Of Use4%

“A little hard to squeeze”

Strength4%

“Flimsy plastic”

Motor Power4%

“Dont pump well”

Top return reasons

Size-Overall44%

Dispensing Mechanism13%

Material Quality8%

Value For Money6%

Quality-Overall5%

Advertised Vs Actual Product4%