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Emotional Support Duck

Maybe

An estimated 0.9% of orders come back. But shoppers spend an estimated $44K a year here, so Emotional Support Duck is a Maybe.

Flapen Score
52
52 / 100
Top 34% of 11,240 Home & Kitchen niches · +3 vs the category median of 49
Market size
$44K/yr85K searches / yr
90-day growth
-17.8%search demand this quarter
Competition
36%top-5 click share · 33 brands · 38 sellers

Flapen Score

Emotional Support Duck against its category

The dotted line is the Home & Kitchen average. Past it, Emotional Support Duck is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Emotional Support Duck market on Amazon at a glance

Shoppers on Amazon United States searched for Emotional Support Duck 85K times last year and spent an estimated $44K. The top 5 brands take 48% of clicks. Demand peaks in Dec. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 4.2% of those searches ended in a purchase.

Shoppers searched for this 85K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -17.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $44K a year.

Searches, last 12 months
85K
Growth, 90 days vs prior 90
-17.8%
Conversion, latest week
4.2%
Market size, estimated
$44Ka year
Peak month
December3.0× the quietest month
Top search term
crochet duck28K searches a year

02 · Price

A sale here is worth $12.18.

Listings sell for $12.18 on average, from $6.07 to $29.52. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $12.18 that is $1K to $3K a year per listing.

Average price
$12.18under the $15 to $100 sweet spot
Price range
$6.07–$29.52
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
$1K–$3K
Returns
0.9%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

84% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 5.5% of listings are out of stock. The average listing ranks #1,442 within Collectible Dolls. It carries 328 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
84%
Prime listings
98%
Out of stock, average day
5.5%
Average rank
#1,442in Collectible Dolls
Average rating
4.62 starsAmazon United States average 4.42 stars
Average reviews
328per listing
Listings tracked
43

04 · Newcomers

1 of last year's 20 launches cleared the first-year sales bar.

20 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 16 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
20
Successful launches
1Amazon's first-year sales bar
Average brand age
16 months

Products

Top Emotional Support Duck products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take only 36% of clicks. An open shelf where new products get seen.

Brands

33 rising

Sellers

38

Top-5 brand share

48%

Top 20: 88%

Top-5 click share

36%

Top 20: 75%

Open market

47%

  • Brand 120%
  • Brand 28%
  • Brand 37%
  • Brand 47%
  • Brand 56%
  • Brand 65%

Demand

Emotional Support Duck search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K4KHoliday '24Spike '25Prime Day '25Holiday '25JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 3.0×

Search terms

Top Emotional Support Duck search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • crochet duck28K/yr
  • positive duck25K/yr
  • emotional support duck17K/yr
  • duck crochet6K/yr
  • crochet ducks4K/yr
  • positive duck crochet5K/yr

Reviews and returns

What reviews say buyers love and hate about Emotional Support Duck

We read the reviews and the return reasons for every product selling here.

20%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Size-Overall”
0.9%of orders come back
“A little bigger than what I'd like”
A buyer, on “Size-Overall”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Emotional Support Duck questions

Answered from the same tracked data.