electric toothbrush head holder
Skip itA small market ($41K/yr) — this niche doesn't clear our bar today.
Returns
Great1.6%return rate — above 5% kills the launch gate
Review moat
Good528.5avg incumbent reviews — the moat a new listing must climb
Competition
Good46%top-5 click share — leaders hold, buyers still browse
Brand share
Good69%top-5 brand share — brands hold most of the demand
Price range
Good$4.43–$30.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Conversion
Good4.4%search→purchase rate — share of searches ending in a sale
Quality gap
Good4.5★avg incumbent rating — lower means beatable quality
Avg price
Okay$10.69avg listing price — sweet spot $15–$100
Growth
Bad-2.3%90-day search growth — must beat 0% to launch
Market size
Bad$41K$41K/yr · 87K searches
According to Flapen's Amazon United States niche tracking, electric toothbrush head holder is a $41K/yr Amazon United States market (87K searches/yr). The top 5 brands hold 69% of demand. Demand peaks in Jan. Verdict: Skip it — 48/100.
Data updated Jul 6, 2026 · scored weekly · How we score niches
electric toothbrush head holder market data
- Units sold / yr
- 4K–5K
- avg 100–250/product
- Revenue / yr
- $43K–$53K
- units × avg price
- Conversion rate
- 4.4%
- Avg BSR
- #687
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 88%
- Out of stock
- 8.6%
- Avg brand age
- 32 months
- Avg seller age
- 158 days
Competition & brand share
The top 5 products take 46% of clicks — established leaders, but buyers still shop beyond them.Brands
16 falling
Sellers
41
Top-5 brand share
69%
Top 20: 100%
Top-5 click share
46%
Top 20: 87%
Open market
22%
- WAYASI19%
- Oukimly15%
- LazyMe15%
- GMIGOU12%
- YAYINLI9%
- seplouis8%
Demand & seasonality
Weekly Amazon search volume, last 79 weeks — -2.3% search growth over the last 90 days.Peak months: Jan · busiest ÷ quietest = 1.5×
Top electric toothbrush head holder search terms
- electric toothbrush head holder26K/yr
- toothbrush head holder20K/yr
- oral b toothbrush head holder12K/yr
- oral b brush head holder7K/yr
- oral b head holder8K/yr
- oral b io brush head holder7K/yr
- oral b io head holder7K/yr
Top electric toothbrush head holder products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (Silver Small)
WAYASI$11.774.8★194 rev
Single Charger Holder Compatible with Oral-B Electric Toothbrushes 1 Pack
LazyMe$5.974.7★1,460 rev
Toothbrush Head Covers & Toothbrush Holder for Oral B & iO Series Multicolor and White
seplouis$7.044.4★237 rev
Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral io Desktop Storage Washstand (White)
GMIGOU$12.833.8★42 rev
Electric Toothbrush Head Holder Oukimly Toothbrush Holder Wall Mounted or Desktop Metal Tooth Brush Holder Shower Brush Head Holder Electric Toothbrush Holder for Bathroom (Silver Small)
Oukimly$11.444.7★109 rev
Newest
by launch date
Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral b io Desktop Storage Washstand (Black)
GMIGOU$12.7542 rev
WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (White Small)
WAYASI$12.81194 rev
OCTOPODIS Electric Toothbrush Holder with draining System Compatible with Oral-B Holds 1 Electric Toothbrush and 4 Brush Heads White
OCTOPODIS$13.4337 rev
WAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (Black Small)
WAYASI$12.58194 rev
Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral io Desktop Storage Washstand (White)
GMIGOU$12.8342 rev
Trending
90-day click momentumWAYASI Electric Toothbrush Head Holder Tooth Brushing Holder Wall Mounted Toothbrush Holders Shower Bathroom Self Adhesive or Desktop Tooth Brush Holder Organiser (White Small)
WAYASI$12.814.8★
Electric Toothbrush Head Holder Oukimly Toothbrush Holder Wall Mounted or Desktop Metal Tooth Brush Holder Shower Brush Head Holder Electric Toothbrush Holder for Bathroom (White Small)
Oukimly$12.804.7★
Electric Toothbrush Stand Compatible for Oral B IO Toothbrush Storage Rack Brush Head Holder Charging Dock Rack(Only Holder (White))
JDEFZDUKO$6.704.4★
Toothbrush Head Holder for Oral-B iO | Oral B Holder for Heads | Electric Tooth Brush Head Organizer Compatible for Oral b io Desktop Storage Washstand (Black)
GMIGOU$12.753.8★
Bitvae Upgraded Tooth Brush Holder for Bathroom 2.0 Infrared Sensing
Bitvae$30.374.4★
What buyers say about electric toothbrush head holder
What buyers praise and complain about, mined from review topics.What buyers love
“Fit great”
“Great product thst looks fancy”
“As advertised”
“makes life easier”
“Good price”
“It does the job well”
“Easy installation”
“Easy to clean”
“Holds good charge”
“clean in design”
What buyers complain about
“Break very easy”
“They are too big”
“Not a good quality”
“After less than 10 months it does not hold a charge”
“Now it won't power on”
“Very cheap”
“Battery life sucks”
“Its ok just little trouble to open some times”
“Didn't look like the description”
“I ordered and they had no option for colors”
Top return reasons
Common questions
- Is electric toothbrush head holder profitable to sell on Amazon United States?
- The niche generates $41K/yr across 34 tracked products. 1 of 11 products launched in the last 360 days are still selling. 90-day search growth is -2.3%. Flapen's verdict: Skip it (48/100).
- How competitive is the electric toothbrush head holder niche?
- 16 brands and 41 sellers compete. The top 5 products take 46% of clicks and top 5 brands hold 69% of demand.
- What do buyers complain about in electric toothbrush head holder?
- Top complaints mined from reviews: Durability, Size-Overall, Quality-Overall. The return rate is 1.6%.
- When does demand for electric toothbrush head holder peak?
- Demand peaks in Jan; the busiest month runs 1.5× the quietest.
- What does it cost to enter the electric toothbrush head holder niche?
- Listings span $4.43–$30.37; the average listing price is $10.69 (sweet spot $15–$100). The average incumbent carries 529 reviews — the moat a new listing must climb.