Is electric menorah profitable to sell on Amazon United States?

The niche generates $47K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -33.1%. Flapen's verdict: Skip it (38/100).

How competitive is the electric menorah niche?

6 brands and 14 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 97% of demand.

What do buyers complain about in electric menorah?

Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.7%.

When does demand for electric menorah peak?

Demand peaks in Nov–Dec; the busiest month runs 222.4× the quietest.

What does it cost to enter the electric menorah niche?

Listings span $8.35–$57.12; the average listing price is $24.60 (sweet spot $15–$100). The average incumbent carries 1,124 reviews — the moat a new listing must climb.

electric menorah

Skip it

Soft demand (-33.1% this quarter) — this niche doesn't clear our bar today.

Avg price

Incredible$24.60

avg listing price — sweet spot $15–$100

Price range

Great$8.35–$57.12

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Great4.3★

avg incumbent rating — lower means beatable quality

Competition

Good41%

top-5 click share — leaders hold, buyers still browse

Review moat

Good1,124.11

avg incumbent reviews — the moat a new listing must climb

Returns

Okay4.7%

return rate — above 5% kills the launch gate

Market size

Bad$47K

$47K/yr · 245K searches

Conversion

Bad0.8%

search→purchase rate — share of searches ending in a sale

Growth

Bad-33.1%

90-day search growth — must beat 0% to launch

Brand share

Bad97%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, electric menorah is a $47K/yr Amazon United States market (245K searches/yr). The top 5 brands hold 97% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 38/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

electric menorah market data

Units sold / yr: 10K–13K; avg 100–250/product
Revenue / yr: $246K–$308K; units × avg price
Conversion rate: 0.8%
Avg BSR: #295
Page quality: 0%
Prime: 100%
Sponsored: 74%
Out of stock: 4.6%
Avg brand age: 58 months
Avg seller age: 182 days

Competition & brand share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Brands

6 flat

Sellers

Top-5 brand share

97%

Top 20: 100%

Top-5 click share

41%

Top 20: 100%

Open market

The Dreidel Company41%
Zion Judaica Ltd32%
Rite Lite15%
Ner Mitzvah5%
Aviv Judaica4%
Menorah.net3%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -33.1% search growth over the last 90 days.

Peak months: Nov, Dec · busiest ÷ quietest = 222.4×

Open Trend

Top electric menorah search terms

electric menorah91K/yr -18.8%1.2% conv.
menorah electric30K/yr -55.9%0.6% conv.
led menorah19K/yr -54.1%0.0% conv.
electric menorahs for chanukah8K/yr -30.9%0.0% conv.
battery operated menorah10K/yr -31.0%0.9% conv.
electric hanukkah menorah5K/yr -18.1%1.0% conv.
menorah led6K/yr +44.3%0.0% conv.
light up menorah11K/yr -37.7%0.0% conv.
electric menorah candles3K/yr -12.9%0.0% conv.
electric chanukah menorah5K/yr +20.8%0.0% conv.

All search terms

Top electric menorah products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 19 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

Zion Judaica 12 LED Chanukah Menorah with Flame Shaped LED Bulbs Electric Menorah USB Powered or Batteries Electronic Minorah - 4 Cable Included Hanukkah Battery Menorahs Silver

Zion Judaica Ltd$28.114.4★2,625 rev

The Dreidel Company Metallic Silver Small Electric Menorah Tree of Life Design Hanukkah Menorah 6 Inch LED Travel Light It Anywhere! Batteries or USB Powered Micro USB 4 Inch Cable Included

The Dreidel Company$15.624.2★499 rev

The Dreidel Company Traditional LED Electric Silver Matte Hanukkah Menorah Full Size 13 Inches Tall Battery or USB Powered - Includes a Micro USB Charging Cable

The Dreidel Company$29.294.3★2,878 rev

Rite Lite Go Menorah Mini Metallic Electric Menorah - LED Battery/USB Powered Chanukah Menorah Jewish Holiday - Office Car Home Decorations Judaica Hanukkah Gifts Push Button Multi Light - Blue

Rite Lite$12.314.5★832 rev

Mini Electric Menorah LED Battery or USB Powered - Push Button Multi Light Settings - Hanukkah Battery Operated Minorah Small Menorahs for Office Car Home Chanukah Decorations By Zion Judaica (Silver)

Zion Judaica Ltd$13.914.5★424 rev

Newest

by launch date

Zion Judaica Traditional Gold Tone Electric Menorah with LED Lights Metal Hanukkah Candelabra with USB & Wall Adapter Long-Lasting LED Bulbs Push-Button Operation Elegant Modern Display Hanukkiah

Zion Judaica Ltd$57.1294 rev

9mo ago

12 Electric LED Menorah Lights Small Plug-in Hanukkah Menorah Lamp for Window or Tabletop Display Chabad Style

Menorah.net$47.4822 rev

11mo ago

Rite Lite Go Mini Blue Electric Menorah - Light It Anywhere! Chanukah Jewish Holiday Party Favors Decorations with USB C Cable Judaica Modern Hanukkah Gifts Festival of Lights

Rite Lite$8.3565 rev

1y ago

Zion Judaica 9 LED Hanukkah Menorah Medium Metallic Silver Battery or USB C Type Powered Flameless Chanukkah Candleholder USB Electric Minorah Bulbs Chanukah Decoration Lights Hanukkiah

Zion Judaica Ltd$20.37141 rev

1y ago

LED Electric Blue Hanukkah Menorah with Special Effects - Battery/USB Powered Star of David 4 Lighting/Blinking Modes Large LED Bulbs Chanukah Traditional Electric Menorahs - Navy Blue

Rite Lite$17.96380 rev

3y ago

What buyers say about electric menorah

What buyers praise and complain about, mined from review topics.

What buyers love

Size-Overall17%

“Cute Travel Size”

Brightness/Shine/Glow9%

“Weve nicknamed this the menorah of Gondor its very bright”

Value For Money9%

“Good deal for the money”

Display-Overall8%

“Nice display”

Charging8%

“Easy to charge”

Ease Of Use7%

“Its easy to use”

Material Quality7%

“not expensive material”

Advertised Vs Actual Product5%

“As pictured”

Strength5%

“Sturdy”

Design-Overall5%

“looks nice”

What buyers complain about

Size-Overall36%

“Too small”

Durability17%

“May not last long”

Quality-Overall15%

“Looks cheap”

Brightness/Shine/Glow8%

“Not bright”

Value For Money7%

“Not a good value”

Strength4%

“Tiny and flimsy”

Material Quality4%

“Plastic and arrived broken”

Charging3%

“Hard to charge”

Functionality-Overall3%

“Does not work well”

Top return reasons

Size-Overall28%

Defective Material/Parts17%

Material Quality11%

Functionality-Overall11%

Brightness/Shine/Glow11%

Advertised Vs Actual Product8%

Product Condition6%

Battery Life6%

Adhesion/Stickiness3%

Flammable3%

Common questions

Is electric menorah profitable to sell on Amazon United States?: The niche generates $47K/yr across 19 tracked products. 0 of 2 products launched in the last 360 days are still selling. 90-day search growth is -33.1%. Flapen's verdict: Skip it (38/100).
How competitive is the electric menorah niche?: 6 brands and 14 sellers compete. The top 5 products take 41% of clicks and top 5 brands hold 97% of demand.
What do buyers complain about in electric menorah?: Top complaints mined from reviews: Size-Overall, Durability, Quality-Overall. The return rate is 4.7%.
When does demand for electric menorah peak?: Demand peaks in Nov–Dec; the busiest month runs 222.4× the quietest.
What does it cost to enter the electric menorah niche?: Listings span $8.35–$57.12; the average listing price is $24.60 (sweet spot $15–$100). The average incumbent carries 1,124 reviews — the moat a new listing must climb.