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Egg Shaped Silicone Mold

Fail

Demand is soft, at -97.7% this quarter, so Egg Shaped Silicone Mold is a Fail.

Flapen Score
44
44 / 100
Ranks 7,719 of 11,240 Home & Kitchen niches · −5 vs the category median of 49
Market size
$55K/yr149K searches / yr
90-day growth
-97.7%search demand this quarter
Competition
56%top-5 click share · 17 brands · 19 sellers

Flapen Score

Egg Shaped Silicone Mold against its category

The dotted line is the Home & Kitchen average. Past it, Egg Shaped Silicone Mold is stronger. Inside it, weaker.

44Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Egg Shaped Silicone Mold market on Amazon at a glance

Shoppers on Amazon United States searched for Egg Shaped Silicone Mold 149K times last year and spent an estimated $55K. The top 5 brands take 62% of clicks. Flapen scores it 44 out of 100, a Fail.

01 · Demand

An estimated 2.9% of those searches ended in a purchase.

Shoppers searched for this 149K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -97.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $55K a year.

Searches, last 12 months
149K
Growth, 90 days vs prior 90
-97.7%
Conversion, latest week
2.9%
Market size, estimated
$55Ka year
Top search term
egg shaped silicone mold23K searches a year

02 · Price

A sale here is worth $12.95.

Listings sell for $12.95 on average, from $8.20 to $17.68. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 0 to 100 of them. At $12.95 that is $0 to $1K a year per listing.

Average price
$12.95under the $15 to $100 sweet spot
Price range
$8.20–$17.68
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
6K–8K
Units per listing a year
0–100
Revenue per listing a year
$0–$1K
Returns
2.5%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

90% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.4% of listings are out of stock. The average listing ranks #859 within Candy Making Supplies. It carries 135 reviews at 4.19 stars, so a new listing needs social proof before a better product.

Sponsored listings
90%
Prime listings
100%
Out of stock, average day
4.4%
Average rank
#859in Candy Making Supplies
Average rating
4.19 starsAmazon United States average 4.42 stars
Average reviews
135per listing
Listings tracked
20

04 · Newcomers

0 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 22 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
13
Successful launches
0Amazon's first-year sales bar
Average brand age
22 months

Products

Top Egg Shaped Silicone Mold products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

17 rising

Sellers

19

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

56%

Top 20: 100%

Open market

32%

  • Brand 123%
  • Brand 216%
  • Brand 38%
  • Brand 48%
  • Brand 56%
  • Brand 65%

Demand

Egg Shaped Silicone Mold search demand

Weekly searches over the year. Pick a range.

30K20KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26Jul '26

Search terms

Top Egg Shaped Silicone Mold search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • egg shaped silicone mold23K/yr
  • egg shaped silicone molds for baking64K/yr
  • egg shaped mold7K/yr
  • silicone egg shaped molds24K/yr
  • egg shaped baking mold21K/yr
  • easter egg silicone mold9K/yr

Reviews and returns

What reviews say buyers love and hate about Egg Shaped Silicone Mold

We read the reviews and the return reasons for every product selling here.

21%of positive reviews mention “Baking”
12%of negative reviews mention “Ease Of Use”
2.5%of orders come back
“Its difficult to use”
A buyer, on “Ease Of Use”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

18 topics

NegativePositive

FAQ

Common Egg Shaped Silicone Mold questions

Answered from the same tracked data.