Egg Pan with Lid

Shoppers searched for this 108K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 5.3% of those searches ended in a purchase. Searches in the last 90 days moved +2.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $139K a year.

Searches, last 12 months

108K

Growth, 90 days vs prior 90

+2.3%

Conversion, latest week

5.3%

Market size, estimated

$139Ka year

Peak month

February1.4× the quietest month

Top search term

small frying pan with lid29K searches a year

Listings sell for $24.45 on average, from $9.74 to $49.98. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 100 to 250 of them. At $24.45 that is $2K to $6K a year per listing.

Average price

$24.45inside the $15 to $100 sweet spot

Price range

$9.74–$49.98

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

5K–6K

Units per listing a year

100–250

Revenue per listing a year

$2K–$6K

Returns

3.2%of orders · Amazon United States median 2.1%

77% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 2.6% of listings are out of stock. The average listing ranks #114 within Pots & Pans. It carries 4,701 reviews at 4.39 stars, so a new listing needs social proof before a better product.

Sponsored listings

77%

Prime listings

100%

Out of stock, average day

2.6%

Average rank

#114in Pots & Pans

Average rating

4.39 starsAmazon United States average 4.42 stars

Average reviews

4,701per listing

Listings tracked

30

9 products launched here in the last 12 months. 9 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

9

Successful launches

9Amazon's first-year sales bar

Average brand age

42 months