Is Egg Crate Foam profitable to sell on Amazon United States?

Flapen scores Egg Crate Foam 58 out of 100 on Amazon United States, a Maybe. Shoppers spend $300K a year across 37 tracked products. 4 of the 12 products launched in the last year cleared the first-year sales bar. Search demand grew -15.4% in the last 90 days.

How competitive is the Egg Crate Foam niche on Amazon United States?

26 brands and 30 sellers compete in Egg Crate Foam on Amazon United States. The top 5 Egg Crate Foam products take 40% of clicks, and the top 5 brands take 54%.

What do buyers complain about in Egg Crate Foam?

Egg Crate Foam buyers on Amazon United States complain most about Thickness, Quality-Overall, and Advertised Vs Actual Product. An estimated 3.0% of orders come back.

When does demand for Egg Crate Foam peak?

Search demand for Egg Crate Foam on Amazon United States peaks in Jan, and the busiest month runs 1.6× the quietest.

What does it cost to enter the Egg Crate Foam niche?

Egg Crate Foam sells for $26.18 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $9.92 to $55.22. The average product has 1,297 reviews, the count a new listing must catch up to.

Egg Crate Foam

Maybe

Products sell for $26.18 on average, inside the sweet spot. But demand is soft, at -15.4% this quarter, so Egg Crate Foam is a Maybe.

Filters No Dominant Brand

Flapen Score: 58
58 / 100Top 14% of 11,240 Home & Kitchen niches · +9 vs the category median of 49
Market size: $300K/yr290K searches / yr
90-day growth: -15.4%search demand this quarter
Competition: 40%top-5 click share · 26 brands · 30 sellers

Flapen Score

Egg Crate Foam against its category

The dotted line is the Home & Kitchen average. Past it, Egg Crate Foam is stronger. Inside it, weaker.

58Maybe

This niche Category average

See the method

Market

The Egg Crate Foam market on Amazon at a glance

Shoppers on Amazon United States searched for Egg Crate Foam 290K times last year and spent an estimated $300K. The top 5 brands take 54% of clicks. Demand peaks in Jan. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

An estimated 4.0% of those searches ended in a purchase.

Shoppers searched for this 290K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -15.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated $300K a year.

Searches, last 12 months: 290K
Growth, 90 days vs prior 90: -15.4%
Conversion, latest week: 4.0%
Market size, estimated: $300Ka year
Peak month: January1.6× the quietest month
Top search term: egg crate foam170K searches a year

02 · Price

A sale here is worth $26.18.

Listings sell for $26.18 on average, from $9.92 to $55.22. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 250 to 500 of them. At $26.18 that is $7K to $13K a year per listing.

Average price: $26.18inside the $15 to $100 sweet spot
Price range: $9.92–$55.22
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 10K–13K
Units per listing a year: 250–500
Revenue per listing a year: $7K–$13K
Returns: 3.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is ads.

92% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #164 within Mattress Pads & Toppers. It carries 1,297 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings: 92%
Prime listings: 97%
Out of stock, average day: 3.0%
Average rank: #164in Mattress Pads & Toppers
Average rating: 4.33 starsAmazon United States average 4.42 stars
Average reviews: 1,297per listing
Listings tracked: 37

04 · Newcomers

4 of last year's 12 launches cleared the first-year sales bar.

12 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 36 months on average, so the names here are settling in.

Launched, last 12 months: 12
Successful launches: 4Amazon's first-year sales bar
Average brand age: 36 months

Products

Top Egg Crate Foam products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 40% of clicks. Leaders hold, but buyers still shop past them.

Brands

26 rising

Sellers

Top-5 brand share

54%

Top 20: 96%

Top-5 click share

40%

Top 20: 87%

Open market

40%

Brand 115%
Brand 213%
Brand 310%
Brand 49%
Brand 57%
Brand 66%

Demand

Egg Crate Foam search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Egg Crate Foam search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

egg crate foam170K/yr -24.1%3.3% conv.
egg crate foam pad26K/yr +38.8%2.8% conv.
eggcrate foam pad9K/yr +8.2%3.7% conv.
egg foam9K/yr +2.8%3.4% conv.
egg carton foam10K/yr -17.3%3.9% conv.
convoluted foam7K/yr -10.4%2.0% conv.
egg crate foam roll7K/yr -15.3%1.6% conv.
egg shell foam pad9K/yr -40.8%2.6% conv.
eggshell foam5K/yr +5.3%2.4% conv.
foam egg crate6K/yr -17.9%3.5% conv.

Reviews and returns

What reviews say buyers love and hate about Egg Crate Foam

We read the reviews and the return reasons for every product selling here.

23%of positive reviews mention “Comfort-Overall”

12%of negative reviews mention “Thickness”

3.0%of orders come back

“It's very thick”

A buyer, on “Thickness”12% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

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FAQ

Common Egg Crate Foam questions

Answered from the same tracked data.

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