Easter Molds

Shoppers searched for this 276K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.4% of those searches ended in a purchase. Searches in the last 90 days moved -96.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $59K a year.

Searches, last 12 months

276K

Growth, 90 days vs prior 90

-96.5%

Conversion, latest week

2.4%

Market size, estimated

$59Ka year

Peak month

March43.2× the quietest month

Top search term

bunny silicone mold20K searches a year

Listings sell for $8.94 on average, from $3.94 to $15.29. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $8.94 that is $0 to $894 a year per listing.

Average price

$8.94under the $15 to $100 sweet spot

Price range

$3.94–$15.29

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$894

Returns

4.7%of orders · Amazon United States median 2.1%

51% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #1,535 within Candy Making Supplies. It carries 294 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings

51%

Prime listings

100%

Out of stock, average day

5.8%

Average rank

#1,535in Candy Making Supplies

Average rating

4.48 starsAmazon United States average 4.42 stars

Average reviews

294per listing

Listings tracked

55

22 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 27 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

22

Successful launches

0Amazon's first-year sales bar

Average brand age

27 months