Skip to content

Easter Cross

Fail

Demand is soft, at -97.6% this quarter, so Easter Cross is a Fail.

Flapen Score
36
36 / 100
Ranks 9,911 of 11,240 Home & Kitchen niches · −13 vs the category median of 49
Market size
$23K/yr84K searches / yr
90-day growth
-97.6%search demand this quarter
Competition
62%top-5 click share · 10 brands · 13 sellers

Flapen Score

Easter Cross against its category

The dotted line is the Home & Kitchen average. Past it, Easter Cross is stronger. Inside it, weaker.

36Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Easter Cross market on Amazon at a glance

Shoppers on Amazon United States searched for Easter Cross 84K times last year and spent an estimated $23K. The top 5 brands take 62% of clicks. Demand peaks in Feb–Mar–Apr. Flapen scores it 36 out of 100, a Fail.

01 · Demand

An estimated 1.3% of those searches ended in a purchase.

Shoppers searched for this 84K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.3% of those searches ended in a purchase. Searches in the last 90 days moved -97.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $23K a year.

Searches, last 12 months
84K
Growth, 90 days vs prior 90
-97.6%
Conversion, latest week
1.3%
Market size, estimated
$23Ka year
Peak month
March56.8× the quietest month
Top search term
empty tomb15K searches a year

02 · Price

A sale here is worth $21.84.

Listings sell for $21.84 on average, from $8.30 to $58.55. Amazon reports units sold in ranges. This niche sold 3K to 3K a year. The average listing sells 0 to 100 of them. At $21.84 that is $0 to $2K a year per listing.

Average price
$21.84inside the $15 to $100 sweet spot
Price range
$8.30–$58.55
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
3K–3K
Units per listing a year
0–100
Revenue per listing a year
$0–$2K
Returns
2.7%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

80% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 24.9% of listings are out of stock. The average listing ranks #6,311 within Collectible Figurines. It carries 125 reviews at 4.74 stars, so a new listing needs social proof before a better product.

Sponsored listings
80%
Prime listings
100%
Out of stock, average day
24.9%
Average rank
#6,311in Collectible Figurines
Average rating
4.74 starsAmazon United States average 4.42 stars
Average reviews
125per listing
Listings tracked
10

04 · Newcomers

0 of last year's 5 launches cleared the first-year sales bar.

5 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 19 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
5
Successful launches
0Amazon's first-year sales bar
Average brand age
19 months

Products

Top Easter Cross products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 62% of clicks. Leaders hold, but buyers still shop past them.

Brands

10 falling

Sellers

13

Top-5 brand share

62%

Top 20: 100%

Top-5 click share

62%

Top 20: 100%

Open market

28%

  • Brand 114%
  • Brand 213%
  • Brand 313%
  • Brand 412%
  • Brand 510%
  • Brand 610%

Demand

Easter Cross search demand

Weekly searches over the year, seasonality beneath. Pick a range.

20K15KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Feb, Mar, Apr · busiest ÷ quietest = 56.8×

Search terms

Top Easter Cross search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • empty tomb15K/yr
  • jesus tomb6K/yr
  • easter creche12K/yr
  • easter empty tomb5K/yr
  • jesus tomb with stone rolled away4K/yr
  • easter resurrection scene set11K/yr
  • easter scene6K/yr
  • easter nativity set9K/yr
  • easter nativity7K/yr
  • easter creche lds6K/yr

Reviews and returns

What reviews say buyers love and hate about Easter Cross

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
21%of negative reviews mention “Color”
2.7%of orders come back
“Too dark”
A buyer, on “Color”21% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

17 topics

NegativePositive

FAQ

Common Easter Cross questions

Answered from the same tracked data.