Easter Candles

Shoppers searched for this 272K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.9% of those searches ended in a purchase. Searches in the last 90 days moved -97.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $31K a year.

Searches, last 12 months

272K

Growth, 90 days vs prior 90

-97.3%

Conversion, latest week

0.9%

Market size, estimated

$31Ka year

Peak month

March104.7× the quietest month

Top search term

bunny candle10K searches a year

Listings sell for $13.07 on average, from $5.90 to $23.78. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 0 to 100 of them. At $13.07 that is $0 to $1K a year per listing.

Average price

$13.07under the $15 to $100 sweet spot

Price range

$5.90–$23.78

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

8K–10K

Units per listing a year

0–100

Revenue per listing a year

$0–$1K

Returns

2.1%of orders · Amazon United States median 2.1%

76% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 22.8% of listings are out of stock. The average listing ranks #693 within Candles. It carries 592 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

76%

Prime listings

100%

Out of stock, average day

22.8%

Average rank

#693in Candles

Average rating

4.54 starsAmazon United States average 4.42 stars

Average reviews

592per listing

Listings tracked

17

6 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months

6

Successful launches

0Amazon's first-year sales bar

Average brand age

24 months