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eagles candle

Skip it

Brand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.

Market size 3Growth 44Conversion 39Competition 22Returns 88Price range 94Avg price 93Brand share 0Review moat 95Quality gap 43

Review moat

Great103.8

avg incumbent reviews — the moat a new listing must climb

Price range

Great$14.65–$41.51

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Great$22.18

avg listing price — sweet spot $15–$100

Returns

Great1.4%

return rate — above 5% kills the launch gate

Growth

Okay+15.0%

90-day search growth — must beat 0% to launch

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Conversion

Okay3.1%

search→purchase rate — share of searches ending in a sale

Competition

Bad74%

top-5 click share — a locked-up shelf

Market size

Bad$14K

$14K/yr · 20K searches

Brand share

Bad100%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United States niche tracking, eagles candle is a $14K/yr Amazon United States market (20K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 41/100.

Data updated Jul 31, 2026 · scored weekly · How we score niches

eagles candle market data

Units sold / yr
1K–2K
avg 0–100/product
Revenue / yr
$28K–$33K
units × avg price
Conversion rate
3.1%
Avg BSR
#991
Page quality
0%
Prime
100%
Sponsored
80%
Out of stock
20.1%
Avg brand age
67 months
Avg seller age
184 days

Competition & brand share

The top 5 products capture 74% of clicks — a locked-up shelf that new listings rarely crack.

Brands

5 rising

Sellers

6

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

0%

  • OICEME50%
  • CE CRAFT26%
  • Mancheng-zi10%
  • Proformance Home7%
  • VETERAN CANDLES7%

Demand

Weekly Amazon search volume, last 34 weeks — +15.0% search growth over the last 90 days.
3K2KHoliday '25Spike '26Dec '25Jan '26Feb '26Mar '26Apr '26May '26Jul '26

Top eagles candle search terms

  • eagles candle9K/yr
  • philadelphia eagles candle5K/yr
  • smells like an eagles win candle6K/yr
All search terms

Top eagles candle products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%10%$1K20%$3K30%$4K40%$6K1101001K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 10 tracked products in this niche — three views at once, no toggling.

What buyers say about eagles candle

What buyers praise and complain about, mined from review topics.

What buyers love

Smell39%

“Smells very fresh”

Gifting Purpose26%

“Such a simple gift”

Brightness/Shine/Glow7%

“It lights easily”

Quality-Overall6%

“The quality feels nice with the glass jar”

Value For Money4%

“Value for the money for sure”

Size-Overall4%

“the size is just right”

Fun/Entertainment Experience4%

“this is a fun”

Print Quality2%

“The print and colors look are vibrant and look as pictured, and the smell is nice”

Fire Resistance2%

“it burns evenly”

Design-Overall2%

“The design looks exactly like the photos”

What buyers complain about

Size-Overall38%

“Its bigger than a votive”

Smell21%

“At first, I wasn't sure I liked the smell of this candle, as I'm not a big lavender fan,”

Top return reasons

Smell56%
Advertised Vs Actual Product22%
Gifting Purpose17%
Size-Overall6%

Common questions

Is eagles candle profitable to sell on Amazon United States?
The niche generates $14K/yr across 10 tracked products. 0 of 6 products launched in the last 360 days are still selling. 90-day search growth is +15.0%. Flapen's verdict: Skip it (41/100).
How competitive is the eagles candle niche?
5 brands and 6 sellers compete. The top 5 products take 74% of clicks and top 5 brands hold 100% of demand.
What do buyers complain about in eagles candle?
Top complaints mined from reviews: Size-Overall, Smell. The return rate is 1.4%.
What does it cost to enter the eagles candle niche?
Listings span $14.65–$41.51; the average listing price is $22.18 (sweet spot $15–$100). The average incumbent carries 104 reviews — the moat a new listing must climb.