Duvet Insert King

Shoppers searched for this 1.4M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.9% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated $4.6M a year.

Searches, last 12 months

1.4M

Growth, 90 days vs prior 90

-9.5%

Conversion, latest week

4.9%

Market size, estimated

$4.6Ma year

Peak month

November1.7× the quietest month

Top search term

duvet insert king480K searches a year

Listings sell for $65.57 on average, from $26.50 to $169.45. Amazon reports units sold in ranges. This niche sold 60K to 80K a year. The average listing sells 4,000 to 5,000 of them. At $65.57 that is $262K to $328K a year per listing.

Average price

$65.57inside the $15 to $100 sweet spot

Price range

$26.50–$169.45

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

60K–80K

Units per listing a year

4,000–5,000

Revenue per listing a year

$262K–$328K

Returns

2.9%of orders · Amazon United States median 2.1%

95% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Comforters & Sets. It carries 30,492 reviews at 4.57 stars, so a new listing needs social proof before a better product.

Sponsored listings

95%

Prime listings

100%

Out of stock, average day

0.0%

Average rank

#25in Comforters & Sets

Average rating

4.57 starsAmazon United States average 4.42 stars

Average reviews

30,492per listing

Listings tracked

22

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 54 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

54 months