Dreamcloud Mattress King
MaybeShoppers spend an estimated $3.3M a year here. But products sell for $503.16 on average, outside the sweet spot, so Dreamcloud Mattress King is a Maybe.
- Flapen Score
- 57 / 100Top 16% of 11,240 Home & Kitchen niches · +8 vs the category median of 4957
- Market size
- $3.3M/yr594K searches / yr
- 90-day growth
- -35.7%search demand this quarter
- Competition
- 26%top-5 click share · 36 brands · 50 sellers
Flapen Score
Dreamcloud Mattress King against its category
The dotted line is the Home & Kitchen average. Past it, Dreamcloud Mattress King is stronger. Inside it, weaker.
Market
The Dreamcloud Mattress King market on Amazon at a glance
Shoppers on Amazon United States searched for Dreamcloud Mattress King 594K times last year and spent an estimated $3.3M. The top 5 brands take 49% of clicks. Demand peaks in Apr–May–Jun–Jul. Flapen scores it 57 out of 100, a Maybe.
01 · Demand
An estimated 1.1% of those searches ended in a purchase.
Shoppers searched for this 594K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.1% of those searches ended in a purchase. Searches in the last 90 days moved -35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated $3.3M a year.
- Searches, last 12 months
- 594K
- Growth, 90 days vs prior 90
- -35.7%
- Conversion, latest week
- 1.1%
- Market size, estimated
- $3.3Ma year
- Peak month
- April3.1× the quietest month
- Top search term
- extra firm king mattress97K searches a year
02 · Price
A sale here is worth $503.16.
Listings sell for $503.16 on average, from $50.73 to $2131.22. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At $503.16 that is $50K to $126K a year per listing.
- Average price
- $503.16above the $15 to $100 sweet spot
- Price range
- $50.73–$2131.22
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 4K–5K
- Units per listing a year
- 100–250
- Revenue per listing a year
- $50K–$126K
- Returns
- 1.6%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is ads and reviews.
98% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 32.0% of listings are out of stock. The average listing ranks #257 within Mattresses & Box Springs. It carries 2,313 reviews at 4.23 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 98%
- Prime listings
- 67%
- Out of stock, average day
- 32.0%
- Average rank
- #257in Mattresses & Box Springs
- Average rating
- 4.23 starsAmazon United States average 4.42 stars
- Average reviews
- 2,313per listing
- Listings tracked
- 87
04 · Newcomers
47 of last year's 55 launches cleared the first-year sales bar.
55 products launched here in the last 12 months. 47 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 24 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 55
- Successful launches
- 47Amazon's first-year sales bar
- Average brand age
- 24 months
Products
Top Dreamcloud Mattress King products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 26% of clicks. An open shelf where new products get seen.
Brands
36 rising
Sellers
50
Top-5 brand share
49%
Top 20: 90%
Top-5 click share
26%
Top 20: 54%
Open market
46%
- Brand 113%
- Brand 212%
- Brand 39%
- Brand 48%
- Brand 56%
- Brand 66%
Demand
Dreamcloud Mattress King search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Apr, May, Jun, Jul · busiest ÷ quietest = 3.1×
Search terms
Top Dreamcloud Mattress King search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- extra firm king mattress97K/yr
- hybrid king size mattresses82K/yr
- dream cloud mattresses king54K/yr
- purple mattress king45K/yr
- dreamcloud mattress king58K/yr
- 16 inch king size mattress23K/yr
- extra firm mattress king24K/yr
- 14 king size mattress17K/yr
- cooling king size mattresses22K/yr
- serta king size mattress17K/yr
Reviews and returns
What reviews say buyers love and hate about Dreamcloud Mattress King
We read the reviews and the return reasons for every product selling here.
“Not as comfortable as seems”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
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FAQ
Common Dreamcloud Mattress King questions
Answered from the same tracked data.