Is Dr Pepper Sweatshirt profitable to sell on Amazon United States?

Flapen scores Dr Pepper Sweatshirt 47 out of 100 on Amazon United States, a Fail. Shoppers spend $287K a year across 32 tracked products. 1 of the 13 products launched in the last year cleared the first-year sales bar. Search demand grew -25.3% in the last 90 days.

How competitive is the Dr Pepper Sweatshirt niche on Amazon United States?

9 brands and 15 sellers compete in Dr Pepper Sweatshirt on Amazon United States. The top 5 Dr Pepper Sweatshirt products take 48% of clicks, and the top 5 brands take 94%.

What do buyers complain about in Dr Pepper Sweatshirt?

Dr Pepper Sweatshirt buyers on Amazon United States complain most about Smell, Size-Overall, and Value For Money. An estimated 1.1% of orders come back.

When does demand for Dr Pepper Sweatshirt peak?

Search demand for Dr Pepper Sweatshirt on Amazon United States peaks in Oct–Nov–Dec, and the busiest month runs 10.4× the quietest.

What does it cost to enter the Dr Pepper Sweatshirt niche?

Dr Pepper Sweatshirt sells for $30.27 on average on Amazon United States, inside the $15 to $100 sweet spot. Listings run $10.49 to $40.81. The average product has 206 reviews, the count a new listing must catch up to.

Dr Pepper Sweatshirt

Fail

Demand is soft, at -25.3% this quarter, so Dr Pepper Sweatshirt is a Fail.

Flapen Score: 47
47 / 100Ranks 6,404 of 11,240 Home & Kitchen niches · −2 vs the category median of 49
Market size: $287K/yr562K searches / yr
90-day growth: -25.3%search demand this quarter
Competition: 48%top-5 click share · 9 brands · 15 sellers

Flapen Score

Dr Pepper Sweatshirt against its category

The dotted line is the Home & Kitchen average. Past it, Dr Pepper Sweatshirt is stronger. Inside it, weaker.

47Fail

This niche Category average

See the method

Market

The Dr Pepper Sweatshirt market on Amazon at a glance

Shoppers on Amazon United States searched for Dr Pepper Sweatshirt 562K times last year and spent an estimated $287K. The top 5 brands take 94% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 1.7% of those searches ended in a purchase.

Shoppers searched for this 562K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -25.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated $287K a year.

Searches, last 12 months: 562K
Growth, 90 days vs prior 90: -25.3%
Conversion, latest week: 1.7%
Market size, estimated: $287Ka year
Peak month: December10.4× the quietest month
Top search term: doctor pepper candle - smells like the real soda - cute candles for cool gifts - funny candles for any occasion - cute things for aesthetic room decor - cool candle for cool things29K searches a year

02 · Price

A sale here is worth $30.27.

Listings sell for $30.27 on average, from $10.49 to $40.81. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At $30.27 that is $8K to $15K a year per listing.

Average price: $30.27inside the $15 to $100 sweet spot
Price range: $10.49–$40.81
Amazon United States median price: $24.38across 115,062 niches
Units sold a year: 8K–10K
Units per listing a year: 250–500
Revenue per listing a year: $8K–$15K
Returns: 1.1%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is low.

72% of listings pay for placement with sponsored ads. 66% ship with Prime. On an average day, 4.5% of listings are out of stock. The average listing ranks #38,065 within Candles. It carries 206 reviews at 4.63 stars, so a new listing needs social proof before a better product.

Sponsored listings: 72%
Prime listings: 66%
Out of stock, average day: 4.5%
Average rank: #38,065in Candles
Average rating: 4.63 starsAmazon United States average 4.42 stars
Average reviews: 206per listing
Listings tracked: 32

04 · Newcomers

1 of last year's 13 launches cleared the first-year sales bar.

13 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months: 13
Successful launches: 1Amazon's first-year sales bar
Average brand age: 39 months

Products

Top Dr Pepper Sweatshirt products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 48% of clicks. Leaders hold, but buyers still shop past them.

Brands

9 rising

Sellers

Top-5 brand share

94%

Top 20: 100%

Top-5 click share

48%

Top 20: 84%

Open market

Brand 146%
Brand 223%
Brand 315%
Brand 46%
Brand 54%
Brand 62%
Open — no brand owns it (3 brands, 4%)

Demand

Dr Pepper Sweatshirt search demand

Weekly searches over the year, seasonality beneath. Pick a range.

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 10.4×

Search terms

Top Dr Pepper Sweatshirt search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

doctor pepper candle - smells like the real soda - cute candles for cool gifts - funny candles for any occasion - cute things for aesthetic room decor - cool candle for cool things29K/yr -4.4%0.5% conv.
dr pepper hoodie144K/yr -40.2%0.2% conv.
dr pepper candle110K/yr -17.4%6.2% conv.
dr pepper sweatshirt128K/yr -24.6%0.2% conv.
dr pepper hoodie women21K/yr -23.0%0.2% conv.
dr pepper sweater20K/yr -27.5%0.2% conv.
dr pepper jacket10K/yr -34.5%0.1% conv.
dr. pepper candle11K/yr -16.2%4.9% conv.
dr pepper hoodies10K/yr -54.9%0.2% conv.
dr pepper sweatshirt women15K/yr -37.4%0.1% conv.