Dr Pepper Blanket
FailDemand is soft, at -29.6% this quarter, so Dr Pepper Blanket is a Fail.
- Flapen Score
- 43 / 100Ranks 8,087 of 11,240 Home & Kitchen niches · −6 vs the category median of 4943
- Market size
- $212K/yr336K searches / yr
- 90-day growth
- -29.6%search demand this quarter
- Competition
- 75%top-5 click share · 10 brands · 12 sellers
Flapen Score
Dr Pepper Blanket against its category
The dotted line is the Home & Kitchen average. Past it, Dr Pepper Blanket is stronger. Inside it, weaker.
Market
The Dr Pepper Blanket market on Amazon at a glance
Shoppers on Amazon United States searched for Dr Pepper Blanket 336K times last year and spent an estimated $212K. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
An estimated 2.6% of those searches ended in a purchase.
Shoppers searched for this 336K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -29.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $212K a year.
- Searches, last 12 months
- 336K
- Growth, 90 days vs prior 90
- -29.6%
- Conversion, latest week
- 2.6%
- Market size, estimated
- $212Ka year
- Peak month
- December15.1× the quietest month
- Top search term
- dr pepper blanket292K searches a year
02 · Price
A sale here is worth $24.00.
Listings sell for $24.00 on average, from $12.64 to $34.25. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At $24.00 that is $6K to $12K a year per listing.
- Average price
- $24.00inside the $15 to $100 sweet spot
- Price range
- $12.64–$34.25
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 5K–6K
- Units per listing a year
- 250–500
- Revenue per listing a year
- $6K–$12K
- Returns
- 1.0%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is low.
88% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 13.0% of listings are out of stock. The average listing ranks #4,052 within Throws. It carries 154 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 88%
- Prime listings
- 94%
- Out of stock, average day
- 13.0%
- Average rank
- #4,052in Throws
- Average rating
- 4.58 starsAmazon United States average 4.42 stars
- Average reviews
- 154per listing
- Listings tracked
- 16
04 · Newcomers
4 of last year's 8 launches cleared the first-year sales bar.
8 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 8
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Dr Pepper Blanket products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take 75% of clicks. A locked shelf that new listings rarely crack.
Brands
10 falling
Sellers
12
Top-5 brand share
88%
Top 20: 100%
Top-5 click share
75%
Top 20: 100%
Open market
9%
- Brand 123%
- Brand 222%
- Brand 317%
- Brand 413%
- Brand 513%
- Brand 64%
- Open — no brand owns it (4 brands, 9%)
Demand
Dr Pepper Blanket search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 15.1×
Search terms
Top Dr Pepper Blanket search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dr pepper blanket292K/yr
- dr pepper throw blanket10K/yr
- dr.pepper blanket10K/yr
- dr. pepper blanket13K/yr
- doctor pepper blanket5K/yr
- dr pepper blankets and throws6K/yr
Reviews and returns
What reviews say buyers love and hate about Dr Pepper Blanket
We read the reviews and the return reasons for every product selling here.
“So this one is hard to explain the smell at first”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
18 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dr Pepper Blanket questions
Answered from the same tracked data.









