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Double Boiler

Fail

Demand is soft, at -25.8% this quarter, so Double Boiler is a Fail.

Flapen Score
48
48 / 100
Ranks 5,923 of 11,240 Home & Kitchen niches · −1 vs the category median of 49
Market size
$1.1M/yr901K searches / yr
90-day growth
-25.8%search demand this quarter
Competition
56%top-5 click share · 16 brands · 27 sellers

Flapen Score

Double Boiler against its category

The dotted line is the Home & Kitchen average. Past it, Double Boiler is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Double Boiler market on Amazon at a glance

Shoppers on Amazon United States searched for Double Boiler 901K times last year and spent an estimated $1.1M. The top 5 brands take 78% of clicks. Demand peaks in Jan–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 4.6% of those searches ended in a purchase.

Shoppers searched for this 901K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.6% of those searches ended in a purchase. Searches in the last 90 days moved -25.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated $1.1M a year.

Searches, last 12 months
901K
Growth, 90 days vs prior 90
-25.8%
Conversion, latest week
4.6%
Market size, estimated
$1.1Ma year
Peak month
December3.8× the quietest month
Top search term
double boiler459K searches a year

02 · Price

A sale here is worth $25.46.

Listings sell for $25.46 on average, from $8.82 to $82.82. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At $25.46 that is $38K to $51K a year per listing.

Average price
$25.46inside the $15 to $100 sweet spot
Price range
$8.82–$82.82
Amazon United States median price
$24.38across 115,062 niches
Units sold a year
40K–50K
Units per listing a year
1,500–2,000
Revenue per listing a year
$38K–$51K
Returns
4.0%of orders · Amazon United States median 2.1%

03 · Entry bar

The bar here is reviews.

83% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Pots & Pans. It carries 5,167 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings
83%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#11in Pots & Pans
Average rating
4.53 starsAmazon United States average 4.42 stars
Average reviews
5,167per listing
Listings tracked
24

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
53 months

Products

Top Double Boiler products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Sign in to see the products

The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.

Competition

Competition: brands, sellers & click share

The top 5 products take 56% of clicks. Leaders hold, but buyers still shop past them.

Brands

16 falling

Sellers

27

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

56%

Top 20: 95%

Open market

18%

  • Brand 138%
  • Brand 216%
  • Brand 310%
  • Brand 49%
  • Brand 54%
  • Brand 64%

Demand

Double Boiler search demand

Weekly searches over the year, seasonality beneath. Pick a range.

45K35KHoliday '24Prime Day '25Spike '25Black Friday '25Holiday '25SepDecMarJunAugNovMarMay

Peak months: Jan, Nov, Dec · busiest ÷ quietest = 3.8×

Search terms

Top Double Boiler search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • double boiler459K/yr
  • double boilers for stove top186K/yr
  • double boiler pot63K/yr
  • bao maria18K/yr
  • double boiler for chocolate melting29K/yr
  • small double boiler15K/yr
  • double boiler for soap making13K/yr
  • double broiler15K/yr
  • glass double boiler13K/yr
  • double broiler pan set stove top11K/yr

Reviews and returns

What reviews say buyers love and hate about Double Boiler

We read the reviews and the return reasons for every product selling here.

19%of positive reviews mention “Quality-Overall”
33%of negative reviews mention “Size-Overall”
4.0%of orders come back
“The size is confusing”
A buyer, on “Size-Overall”33% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

19 topics

NegativePositive

FAQ

Common Double Boiler questions

Answered from the same tracked data.