Dog Training Mat
MaybeAn estimated 0.9% of orders come back. But shoppers spend an estimated $86K a year here, so Dog Training Mat is a Maybe.
- Flapen Score
- 55 / 100Top 22% of 11,240 Home & Kitchen niches · +6 vs the category median of 4955
- Market size
- $86K/yr59K searches / yr
- 90-day growth
- -2.9%search demand this quarter
- Competition
- 27%top-5 click share · 28 brands · 68 sellers
Flapen Score
Dog Training Mat against its category
The dotted line is the Home & Kitchen average. Past it, Dog Training Mat is stronger. Inside it, weaker.
Market
The Dog Training Mat market on Amazon at a glance
Shoppers on Amazon United States searched for Dog Training Mat 59K times last year and spent an estimated $86K. The top 5 brands take 67% of clicks. Flapen scores it 55 out of 100, a Maybe.
01 · Demand
An estimated 4.7% of those searches ended in a purchase.
Shoppers searched for this 59K times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 4.7% of those searches ended in a purchase. Searches in the last 90 days moved -2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated $86K a year.
- Searches, last 12 months
- 59K
- Growth, 90 days vs prior 90
- -2.9%
- Conversion, latest week
- 4.7%
- Market size, estimated
- $86Ka year
- Peak month
- January2.2× the quietest month
- Top search term
- dog sheets16K searches a year
02 · Price
A sale here is worth $31.30.
Listings sell for $31.30 on average, from $6.29 to $126.73. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At $31.30 that is $0 to $3K a year per listing.
- Average price
- $31.30inside the $15 to $100 sweet spot
- Price range
- $6.29–$126.73
- Amazon United States median price
- $24.38across 115,062 niches
- Units sold a year
- 2K–3K
- Units per listing a year
- 0–100
- Revenue per listing a year
- $0–$3K
- Returns
- 0.9%of orders · Amazon United States median 2.1%
03 · Entry bar
The bar here is reviews.
57% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 11.3% of listings are out of stock. The average listing ranks #103 within Kids' Bedding. It carries 8,124 reviews at 4.49 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 57%
- Prime listings
- 100%
- Out of stock, average day
- 11.3%
- Average rank
- #103in Kids' Bedding
- Average rating
- 4.49 starsAmazon United States average 4.42 stars
- Average reviews
- 8,124per listing
- Listings tracked
- 68
04 · Newcomers
2 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 46 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 46 months
Products
Top Dog Training Mat products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Sign in to see the products
The products selling in this niche are for signed-in readers. Every market figure above stays open to everyone.
Competition
Competition: brands, sellers & click share
The top 5 products take only 27% of clicks. An open shelf where new products get seen.
Brands
28 falling
Sellers
68
Top-5 brand share
67%
Top 20: 96%
Top-5 click share
27%
Top 20: 63%
Open market
29%
- Brand 139%
- Brand 29%
- Brand 38%
- Brand 46%
- Brand 55%
- Brand 64%
Demand
Dog Training Mat search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 2.2×
Search terms
Top Dog Training Mat search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- dog sheets16K/yr
- four paws wee wee pads15K/yr
- wee wee5K/yr
- dog print sheets6K/yr
- dog sheets queen6K/yr
- dog sheets twin5K/yr
- dog sheet3K/yr
- four paws4K/yr
Reviews and returns
What reviews say buyers love and hate about Dog Training Mat
We read the reviews and the return reasons for every product selling here.
“Extremely small”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
17 topics
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Dog Training Mat questions
Answered from the same tracked data.









