Diwali Decorations for Home

Shoppers searched for this 2.1M times in the last 12 months. That counts every search on Amazon United States for this niche's terms. An estimated 0.8% of those searches ended in a purchase. Searches in the last 90 days moved +9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated $299K a year.

Searches, last 12 months

2.1M

Growth, 90 days vs prior 90

+9.6%

Conversion, latest week

0.8%

Market size, estimated

$299Ka year

Peak month

October79.0× the quietest month

Top search term

indian decor111K searches a year

Listings sell for $17.64 on average, from $4.25 to $77.59. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 100 to 250 of them. At $17.64 that is $2K to $4K a year per listing.

Average price

$17.64inside the $15 to $100 sweet spot

Price range

$4.25–$77.59

Amazon United States median price

$24.38across 115,062 niches

Units sold a year

40K–50K

Units per listing a year

100–250

Revenue per listing a year

$2K–$4K

Returns

4.7%of orders · Amazon United States median 2.1%

87% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 23.8% of listings are out of stock. The average listing ranks #4,094 within Artificial Flowers. It carries 3,311 reviews at 4.38 stars, so a new listing needs social proof before a better product.

Sponsored listings

87%

Prime listings

94%

Out of stock, average day

23.8%

Average rank

#4,094in Artificial Flowers

Average rating

4.38 starsAmazon United States average 4.42 stars

Average reviews

3,311per listing

Listings tracked

174

33 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 39 months on average, so the names here are settling in.

Launched, last 12 months

33

Successful launches

0Amazon's first-year sales bar

Average brand age

39 months