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57

divorce party decorations for women

Worth a look

Shows no brand lock-in (top 5 brands take 41% of clicks), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Market size 30Growth 57Conversion 41Competition 84Returns 49Price range 66Avg price 59Brand share 94Review moat 94Quality gap 24

Brand share

Great41%

top-5 brand share — no brand owns this niche

Review moat

Great114.85

avg incumbent reviews — the moat a new listing must climb

Competition

Great31%

top-5 click share — an open shelf

Price range

Good$5.94–$32.30

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Good$13.11

avg listing price — sweet spot $15–$100

Growth

Good+31.0%

90-day search growth — must beat 0% to launch

Returns

Okay3.1%

return rate — above 5% kills the launch gate

Conversion

Okay3.3%

search→purchase rate — share of searches ending in a sale

Market size

Okay$134K

$134K/yr · 310K searches

Quality gap

Bad4.6★

avg incumbent rating — lower means beatable quality

According to Flapen's Amazon United States niche tracking, divorce party decorations for women is a $134K/yr Amazon United States market (310K searches/yr). The top 5 brands hold 41% of demand. Demand peaks in Jun. Verdict: Worth a look — 57/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

divorce party decorations for women market data

Units sold / yr
6K–8K
avg 100–250/product
Revenue / yr
$79K–$105K
units × avg price
Conversion rate
3.3%
Avg BSR
#4,104
Page quality
0%
Prime
100%
Sponsored
69%
Out of stock
4.9%
Avg brand age
33 months
Avg seller age
175 days

Competition & brand share

Clicks spread well past the top 5 (31% combined) — an open shelf where new products get seen.

Brands

37 falling

Sellers

40

Top-5 brand share

41%

Top 20: 84%

Top-5 click share

31%

Top 20: 72%

Open market

55%

  • Sterling James Co.11%
  • Luwigs10%
  • HAPPILY DIVORCED8%
  • QXQXBA7%
  • Big Dot of Happiness5%
  • Younift4%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +31.0% search growth over the last 90 days.
25K15KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun · busiest ÷ quietest = 3.6×

Top divorce party decorations for women search terms

  • divorced81K/yr
  • divorce party decorations for women93K/yr
  • divorce party decorations52K/yr
  • divorce party57K/yr
  • divorced party decorations10K/yr
  • divorce party favors6K/yr
  • divorce decorations6K/yr
  • divorced af4K/yr
All search terms

Top divorce party decorations for women products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%3%$4K6%$8K9%$12K12%$16K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

What buyers say about divorce party decorations for women

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall26%

“Quality and color is very good and accurate too”

Gifting Purpose23%

“Makes a cool gift”

Smell15%

“This candle smells like a high end candle”

Advertised Vs Actual Product8%

“It is much nicer than I expected”

Value For Money7%

“Good value for price”

Color5%

“the colors look like the photo”

Size-Overall4%

“just the perfect size”

Fun/Entertainment Experience4%

“she thought it was hilarious”

Inflation/Deflation1%

“didnt have an issue with the way they inflated”

Adhesion/Stickiness1%

“Super glue brand”

What buyers complain about

Quality-Overall29%

“Cheap, cute, has become wall art”

Color18%

“The glasses are actually pretty dark”

Inflation/Deflation14%

“Wouldnt stay inflated”

Durability14%

“A fun. but perhaps easily breakable”

Fun/Entertainment Experience4%

“Not a fun process”

Top return reasons

Size-Overall28%
Value For Money20%
Advertised Vs Actual Product10%
Color6%
Material Quality6%
Smell5%
Quality-Overall4%
Adhesion/Stickiness4%
Inflation/Deflation3%
Thin2%

Common questions

Is divorce party decorations for women profitable to sell on Amazon United States?
The niche generates $134K/yr across 48 tracked products. 0 of 5 products launched in the last 360 days are still selling. 90-day search growth is +31.0%. Flapen's verdict: Worth a look (57/100).
How competitive is the divorce party decorations for women niche?
37 brands and 40 sellers compete. The top 5 products take 31% of clicks and top 5 brands hold 41% of demand.
What do buyers complain about in divorce party decorations for women?
Top complaints mined from reviews: Quality-Overall, Color, Inflation/Deflation. The return rate is 3.1%.
When does demand for divorce party decorations for women peak?
Demand peaks in Jun; the busiest month runs 3.6× the quietest.
What does it cost to enter the divorce party decorations for women niche?
Listings span $5.94–$32.30; the average listing price is $13.11 (sweet spot $15–$100). The average incumbent carries 115 reviews — the moat a new listing must climb.